Title: Funnel Elite Lite
Author: EliteStack.de
Published: <strong>June 28, 2026</strong>
Last modified: June 29, 2026

---

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# Funnel Elite Lite

 By [EliteStack.de](https://profiles.wordpress.org/zehirlioglu/)

[Download](https://downloads.wordpress.org/plugin/funnel-elite-lite.1.0.0.zip)

 * [Details](https://wordpress.org/plugins/funnel-elite-lite/#description)
 * [Reviews](https://wordpress.org/plugins/funnel-elite-lite/#reviews)
 *  [Installation](https://wordpress.org/plugins/funnel-elite-lite/#installation)
 * [Development](https://wordpress.org/plugins/funnel-elite-lite/#developers)

 [Support](https://wordpress.org/support/plugin/funnel-elite-lite/)

## Description

Funnel Elite Lite is an interactive, **card-based funnel and quiz builder made for
service providers** — agencies, consultants, coaches, tradespeople, studios and 
anyone who sells a service rather than a product. Visitors move through a series
of questions, pick options on visual cards, and see a dynamic orientation price 
at the end.

**This is not an online shop.** Funnel Elite is _not_ a WooCommerce or e-commerce
plugin: there is no cart and no checkout. The goal is not to sell products online—
it is to **qualify inquiries** so the right customers reach out to you and the wrong
ones filter themselves out before they ever fill in a form.

#### Why Funnel Elite?

Service providers often receive too many unqualified inquiries. Funnel Elite solves
this by letting you **pre-qualify potential customers** before they ever contact
you:

 1. **List your services** on interactive cards — visitors browse and select what they
    need.
 2. **Show an orientation price** at the end — you don’t have to reveal your actual
    rates, just give visitors a realistic ballpark so expectations are set.
 3. **Only qualified leads reach you** — visitors who agree with the estimated price
    can submit their inquiry. Those who don’t, filter themselves out.

The result: fewer time-wasting inquiries, better-prepared customers, and more efficient
conversations.

#### Better ad performance through pre-qualified leads

This is the problem Funnel Elite was originally built to solve. If you run paid 
online ads — Meta (Facebook / Instagram), Google Ads, TikTok and others — the quality
of your incoming leads decides how well your campaigns perform. A flood of unqualified
inquiries pollutes the conversion events your ad platform optimizes toward, so its
algorithm learns from the wrong people: your cost per result climbs and your ads
steadily get worse.

By pre-qualifying visitors _before_ they turn into a lead, Funnel Elite makes sure
the people who actually convert genuinely fit your offer. The conversion signals
that reach your existing tracking are then cleaner and more valuable, your campaign
optimization improves, and your ad budget goes toward the audiences that really 
matter.

Note: Funnel Elite Lite does not track visitors or send any data to advertising 
networks itself (see the “External services” section below). It improves event quality
only indirectly — simply by making sure better-matched prospects reach your forms,
booking pages and the tracking you already run.

But pre-qualification is just one use case. Funnel Elite is a flexible framework—
use it for **price calculators**, **product configurators**, **quiz-style surveys**,**
booking flows**, or anything else that benefits from a guided, step-by-step experience.

**Free Features:**

 * **Visual drag & drop builder** — unlimited funnels and unlimited steps, no artificial
   limits
 * **Standard selection cards** — radio, checkbox and select options on visual cards(
   with image, icon and description)
 * **Price calculator** — give any option a price, combine prices with operators(
   +, −, ×, ÷) and apply percentage discounts or surcharges either to a single card
   or to the running total
 * **Optional price display** — decide per card whether the orientation price is
   shown on the cards and on the result page, or hidden completely — you never have
   to reveal prices if you don’t want to
 * **Result / summary page** — with an animated loader; shows the visitor’s selection
   and (optionally) the price
 * **Flexible funnel ending** — when a visitor finishes you choose what happens:
   redirect them to any URL (your own contact form, a booking page, a thank-you 
   page …), show the summary page, or simply end
 * **Result e-mail** — optionally e-mail the visitor’s selection (and price) to 
   your own inbox the moment the funnel finishes, so you can react quickly — or 
   send nothing at all; configurable per card
 * **E-mail system** — SMTP configuration (global or per funnel), a custom HTML 
   e-mail body with placeholders, a branding logo and a “Send test e-mail” button
 * **IP privacy modes** — choose how the visitor IP appears in the notification 
   e-mail: full, anonymized, hashed, or not sent at all
 * **Design system with live preview** — background effects (radial glow / gradient/
   mesh), card design (color, radius, padding), separate desktop/mobile font sizes
   and currency per funnel
 * **Button effects & attention animations** — draw the eye to your call-to-action
   buttons
 * **Visual map** — auto-generated flowchart of your funnel inside the builder
 * **Built-in spam protection** — server-side rate limiting
 * **Duplicate, import & export funnels** (JSON)
 * **Shortcode based** — `[funnel_system id="X"]` works in any page builder
 * **Fully responsive, lightweight & fast** — scripts and styles load only on pages
   that use the shortcode

**Pro Features (available with [Funnel Elite Pro](https://www.elitestack.de/funnel-elite-pro/)):**

 * Additional card types: calendar, slider, quantity grid, numeric input, adjustment,
   pricing table, email capture, distance map
 * Tiered & quantity-based pricing, pricing tables and a sticky live price widget
 * Contact form builder with custom fields and customer confirmation e-mails
 * Lead management — store, review and export submissions in your dashboard
 * Full GDPR module — capture per-form privacy and e-mail-marketing consents and
   record each one in a tamper-evident cryptographic hash chain (HMAC-SHA256), so
   every consent stays verifiable as accountable legal proof (Art. 7 GDPR); plus
   IP anonymization, data export/erase and retention cleanup
 * A/B testing with automatic variant randomization and click tracking
 * Real-time statistics & analytics (views, clicks, conversions, visitor paths)
 * GTM DataLayer integration
 * Webhooks (HTTPS-only, HMAC-SHA256 signed)
 * Early email-capture cards + partial-lead saving
 * Auto-updates & premium support

[Upgrade to Funnel Elite Pro](https://www.elitestack.de/funnel-elite-pro/)

### External services

This plugin can connect to one external service. It is optional and only used when
you actively enable it:

**Google Fonts (fonts.googleapis.com / fonts.gstatic.com)**

 * What it is and what it’s used for: Google Fonts is a font hosting service by 
   Google LLC. It is used only to load a web font for your funnel when you select
   a Google-hosted font under “Design  Typography”.
 * What data is sent and when: When a funnel page that uses a Google font is loaded
   by a visitor, the visitor’s browser requests the font file(s) from Google’s servers.
   As with any web request, this includes the visitor’s IP address and browser/user-
   agent. No funnel data, answers, leads or other personal information are transmitted.
   If you keep the default “system” font (or “inherit”), no request to Google is
   made at all.
 * Terms & privacy: Google Terms of Service: https://policies.google.com/terms —
   Google Privacy Policy: https://policies.google.com/privacy

All other libraries (Lucide icons, Mermaid) are bundled locally with the plugin 
and are **not** loaded from any CDN or external server. Funnel step/card animations
use a small first-party helper built on the browser’s native Web Animations API (
no third-party animation library).

### Source code & build process

This plugin is fully open source under the GPL. The complete, human-readable source
code for every script and stylesheet is included inside the plugin package itself—
no build step is required to read, audit or run the plugin:

 * Each of the plugin’s own minified `*.min.js` / `*.min.css` assets ships alongside
   its un-minified source file (same name without the `.min` part) in the same directory.(
   Third-party libraries are listed separately below.)
 * The concatenated bundles (`admin-bundle.min.js`, `admin-bundle.min.css`) also
   ship with their readable, un-minified counterparts (`admin-bundle.js`, `admin-
   bundle.css`) in the same `admin/js/` and `admin/css/` folders, so every line 
   that runs has a readable source in the package.

For reference, the minified assets are produced from those readable sources with
standard, widely used tooling — JavaScript and CSS with Terser and clean-css, and
the translation files (`.pot` / `.po` / `.mo`) with the GNU gettext toolchain. End
users and reviewers do not need to build anything: the plugin ships ready to run
and, as described above, every minified file already has its readable source included
in the package.

Third-party libraries included (with their upstream sources):

 * Lucide Icons v1.17.0 (ISC) — https://lucide.dev
 * Mermaid (MIT) — https://mermaid.js.org (admin only). This is a reduced/custom
   build of Mermaid (based on v11.12.3) that bundles only the flowchart functionality
   used by the admin “visual map”; it intentionally does not match the full upstream
   distribution byte-for-byte.

## Screenshots

[⌊Visual funnel builder⌉⌊Visual funnel builder⌉[

Visual funnel builder

[⌊Frontend funnel display⌉⌊Frontend funnel display⌉[

Frontend funnel display

[⌊Design customization⌉⌊Design customization⌉[

Design customization

## Installation

 1. Upload the plugin files to `/wp-content/plugins/funnel-elite-lite/`
 2. Activate the plugin through the ‘Plugins’ screen in WordPress
 3. Go to ‘Funnel Elite Lite’ in the admin menu to create your first funnel
 4. Use the shortcode `[funnel_system id="X"]` to display your funnel

## FAQ

### How many funnels can I create?

As many as you like — the free version supports unlimited funnels and unlimited 
steps. Pro adds extra card types and advanced features such as lead management and
analytics.

### What card types are available?

The free version includes standard cards (radio buttons, checkboxes, and select 
dropdowns). Pro adds calendar, slider, quantity, input, pricing table, distance 
map, and more.

### Where do the funnel results go?

When a visitor finishes a funnel, Funnel Elite Lite can e-mail their selection (
and the calculated price) to you — you set the recipient and subject per card, or
turn the e-mail off entirely. You can also redirect visitors to any URL at the end,
for example to your own contact form or a booking page. Lite does not store leads
in the dashboard; a built-in lead inbox with statistics and exports is part of Funnel
Elite Pro.

### Do I have to show prices?

No. The price calculator is optional. For every card you can choose whether the 
orientation price is shown to the visitor on the cards and on the result page, or
kept hidden — the funnel works the same either way.

### Is it compatible with page builders?

Yes! Use the shortcode `[funnel_system id="X"]` in any page builder — Elementor,
Divi, WPBakery, Gutenberg, and more.

### Does the plugin send any data to external services?

By itself, the plugin only loads Google Fonts — and only if you explicitly choose
a Google-hosted font in the Design settings. See the “External services” section
for details. No funnel data, leads or personal information are ever sent to us or
to any third party.

## Reviews

There are no reviews for this plugin.

## Contributors & Developers

“Funnel Elite Lite” is open source software. The following people have contributed
to this plugin.

Contributors

 *   [ EliteStack.de ](https://profiles.wordpress.org/zehirlioglu/)

[Translate “Funnel Elite Lite” into your language.](https://translate.wordpress.org/projects/wp-plugins/funnel-elite-lite)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/funnel-elite-lite/),
check out the [SVN repository](https://plugins.svn.wordpress.org/funnel-elite-lite/),
or subscribe to the [development log](https://plugins.trac.wordpress.org/log/funnel-elite-lite/)
by [RSS](https://plugins.trac.wordpress.org/log/funnel-elite-lite/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 1.0.0

 * Initial release

## Meta

 *  Version **1.0.0**
 *  Last updated **8 hours ago**
 *  Active installations **Fewer than 10**
 *  WordPress version ** 6.0 or higher **
 *  Tested up to **7.0**
 *  PHP version ** 7.4 or higher **
 * Tags
 * [calculator](https://wordpress.org/plugins/tags/calculator/)[funnel](https://wordpress.org/plugins/tags/funnel/)
   [lead generation](https://wordpress.org/plugins/tags/lead-generation/)[quiz](https://wordpress.org/plugins/tags/quiz/)
   [survey](https://wordpress.org/plugins/tags/survey/)
 *  [Advanced View](https://wordpress.org/plugins/funnel-elite-lite/advanced/)

## Ratings

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## Contributors

 *   [ EliteStack.de ](https://profiles.wordpress.org/zehirlioglu/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/funnel-elite-lite/)