Title: FeedRobin Connector
Author: feedrobin
Published: <strong>September 19, 2026</strong>
Last modified: September 19, 2026

---

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# FeedRobin Connector

 By [feedrobin](https://profiles.wordpress.org/feedrobin/)

[Download](https://downloads.wordpress.org/plugin/feedrobin-connector.1.0.0.zip)

 * [Details](https://wordpress.org/plugins/feedrobin-connector/#description)
 * [Reviews](https://wordpress.org/plugins/feedrobin-connector/#reviews)
 *  [Installation](https://wordpress.org/plugins/feedrobin-connector/#installation)
 * [Development](https://wordpress.org/plugins/feedrobin-connector/#developers)

 [Support](https://wordpress.org/support/plugin/feedrobin-connector/)

## Description

WooCommerce does not generate a product feed. Every channel that sells your
 products
wants one — Google Merchant Center, Facebook and Instagram catalogues, Microsoft/
Bing Shopping, price comparison sites — and each of them expects a file your store
does not produce.

This plugin adds that file. One URL, generated when it is fetched, so it is
 never
out of date: change a price in WooCommerce and the next fetch has it.

**What goes into the feed**

 * Every published, visible product, with variations as separate items tied to their
   parent by `item_group_id` — which is how a channel knows your blue Large and 
   your red Small are one product.
 * Prices including tax, and the sale price separately when a sale is actually running(
   not merely scheduled).
 * Stock status, including backorder.
 * Barcodes from WooCommerce’s own GTIN field. Where a product genuinely has none,
   the feed says so explicitly rather than leaving the channel to guess.
 * Brand, read from WooCommerce’s brand taxonomy or from Perfect Brands, YITH or
   a `brand` attribute — wherever your store already keeps it.
 * Colour and size as their own fields, read from your product attributes in English
   or German and resolved to the name a shopper sees, not the slug — a channel can
   filter on a field, it cannot filter on a word in the title.
 * Your full category path, the whole image gallery, and shipping weight.

**What it deliberately leaves alone**

 * Your custom labels. All five belong to your campaign segmentation in Google Ads;
   a feed that fills one can change how your bidding groups products.
 * Your SKU is never sent as a manufacturer part number. It identifies the product
   in your shop, not at its maker, and claiming otherwise is how catalogues get 
   flagged.
 * Nothing is written to your products. The plugin stores one option — the token
   in your feed URL — and removes it on uninstall.

**Do you need FeedRobin?**

No. The URL is yours: paste it into Merchant Center and you are done. FeedRobin

adds what a feed on its own cannot — the other channels in their own formats, checks
for the errors that get products rejected, and rules to fix data without touching
the store. There is a button for it on the settings screen, and ignoring it costs
you nothing.

**External services**

The plugin makes no outbound requests of any kind. It does not send your
 catalogue,
your settings or any usage data anywhere. The **Connect to FeedRobin button is an
ordinary link: pressing it opens feedrobin.com in a new tab with your feed URL prefilled,
and nothing is transmitted unless you choose to connect there. FeedRobin is a separate
paid service with its own [terms](https://www.feedrobin.com/terms) and [privacy policy](https://www.feedrobin.com/privacy);
using this plugin does not require it.

## Screenshots

[⌊The whole plugin: your feed URL, a button that opens it, and one that hands it
to FeedRobin. Nothing else to configure.⌉⌊The whole plugin: your feed URL, a button
that opens it, and one that hands it to FeedRobin. Nothing else to configure.⌉[

The whole plugin: your feed URL, a button that opens it, and one that hands it to
FeedRobin. Nothing else to configure.

## Installation

 1. Install and activate the plugin. WooCommerce must be active.
 2. Go to **WooCommerce  FeedRobin**.
 3. Copy the feed URL, or press **Connect to FeedRobin**.

## FAQ

### Is my feed URL public?

It is unguessable rather than secret: it carries a random token, and the page
 is
served with a noindex header, so it will not be crawled or listed. Everything in
it is already on your storefront. If the URL leaks, create a new one from the settings
screen — the old address stops working immediately.

### Does it slow my store down?

The feed is only built when something fetches it, in batches of 200 products,
 and
it is never built while a shopper is on the site. Nothing is added to your storefront
pages.

### I use a caching plugin — does that break the feed?

No. The feed tells page caches not to store it (the constant WP Super Cache,
 W3
Total Cache, LiteSpeed and WP Rocket all honour) and closes any output buffer they
have opened, so a channel always fetches the current catalogue rather than a copy.
That matters more than it sounds: a cached feed does not look broken, it looks empty.

### My feed URL returns “not found”.

Go to **Settings  Permalinks** and press Save once. WordPress rebuilds its
 rewrite
rules, and the pretty feed URL starts working. The plugin also serves a query-string
version of the same feed for stores with plain permalinks.

### Variable products: what appears in the feed?

The variations, not the parent — those are what a shopper buys and what carries

the price and stock. Each one keeps the parent’s id as `item_group_id`, and its 
title says which variation it is.

## Reviews

There are no reviews for this plugin.

## Contributors & Developers

“FeedRobin Connector” is open source software. The following people have contributed
to this plugin.

Contributors

 *   [ feedrobin ](https://profiles.wordpress.org/feedrobin/)

[Translate “FeedRobin Connector” into your language.](https://translate.wordpress.org/projects/wp-plugins/feedrobin-connector)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/feedrobin-connector/),
check out the [SVN repository](https://plugins.svn.wordpress.org/feedrobin-connector/),
or subscribe to the [development log](https://plugins.trac.wordpress.org/log/feedrobin-connector/)
by [RSS](https://plugins.trac.wordpress.org/log/feedrobin-connector/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 1.0.0

 * First release.

## Meta

 *  Version **1.0.0**
 *  Last updated **6 hours ago**
 *  Active installations **Fewer than 10**
 *  WordPress version ** 6.5 or higher **
 *  Tested up to **7.1.1**
 *  PHP version ** 7.4 or higher **
 * Tags
 * [Facebook Catalog](https://wordpress.org/plugins/tags/facebook-catalog/)[google shopping](https://wordpress.org/plugins/tags/google-shopping/)
   [merchant center](https://wordpress.org/plugins/tags/merchant-center/)[product feed](https://wordpress.org/plugins/tags/product-feed/)
   [woocommerce](https://wordpress.org/plugins/tags/woocommerce/)
 *  [Advanced View](https://wordpress.org/plugins/feedrobin-connector/advanced/)

## Ratings

No reviews have been submitted yet.

[Your review](https://wordpress.org/support/plugin/feedrobin-connector/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/feedrobin-connector/reviews/)

## Contributors

 *   [ feedrobin ](https://profiles.wordpress.org/feedrobin/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/feedrobin-connector/)