Provides integration between Enhanced Ecommerce feature of Google Analytics and WooCommerce.
Enhanced Ecommerce Google Analytics is a Free WooCommerce Plugin which allows you to use the newly launched feature of Google Analytics – Enhanced Ecommerce.You can track the user behavior across your e-commerce store starting from product views to thank you page. Enhanced Ecommerce supports only Universal Analytics.
Enable Enhanced E-commerce for your profile/view. This is a profile / view level setting and can be accessed under Admin > View > E-commerce Settings
Add meaningful labels for your checkout steps. We recommend you to label as, Step 1 : Checkout View; Step 2 : Billing Info; Step 3 : Proceed to payment
Remove standard E-commerce code from thank you along with the ecommerce.js which is included by
ga('require', 'ecommerce', 'ecommerce.js');. If you are using a third party plugin for e-commerce tracking, you would have to disable the plugin.
Activate our plug-in from the Settings page. You can access the setting page from here WooCommerce -> Settings ->Integration ->Enhanced Ecommerce Google Analytics.
Find “Add Enhanced Ecommerce Tracking Code” in the settings page and check the box to add the tracking code
If you have a guest checkout on your WooCommerce store, then Check the box “Add Code to Track the Login Step of Guest Users”. If you have a guest login but you do not check the box, then it might cause an uneven funnel reporting in Google Analytics.
All the product sections on homepage other than feature product will be fired as Recent Product and will be available in product list performance report.
All the product sections on product page will be fired as Related Product and will be available in product list performance report.
We have recently launched an Advanced Google Analytics Plugin for WooCommerce which includes tracking of 9 Reports of Enhanced Ecommerce, User ID Tracking, Product Refund, I.P. Anonymization, 15+ Custom Dimenensions & Metrics, Form Field Tracking, Content Grouping & much more. Learn More
Requires: 3.6 or higher
Compatible up to: 4.4.5
Last Updated: 7 months ago
Active Installs: 10,000+
3 of 22 support threads in the last two months have been marked resolved.
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