Google Ads (AdWords) Tracking Pixel For WooCommerce


Running a Google Ads campaign?

2 things are crucial for you –

  1. Implementing Google Ads (AdWords) conversion tracking so you would know how effective your ads are; how many of the clicks you are paying for are actually gaining for you sales, installs or whatever you are trying to reach.
  2. Implementing Google Ads (AdWords) Remarketing Tag, so that you can mark your site’s visitors and show them more ads in the future until they are convinced to purchase your products/ services.

This plugin will have both conversion tracking and remarketing codes embedded correctly on your site, so you can manage and optimize effective Google Ads campaigns.

If you have any questions/feedback, please send an email to


StoreYa support


  1. Install this ‘Embed Google Ads (AdWords) Codes on WooCommerce Plugin’.
  2. Activate the plugin through the ‘Plugins’ menu in WordPress.
  3. Get the relevant script from Google Ads:

    a. see here how to get Conversion Tracking Code

    b. see here how to get Remarketing Code

  4. In the WordPress admin panel go to settings > Google Ads Advertising menu.
  5. Enter each code to the relevant field, and click Save.


February 7, 2018
The plugin broke our website with a php fatal error: undefined function is_product_category(). Please fix it!
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Contributors & Developers

“Google Ads (AdWords) Tracking Pixel For WooCommerce” is open source software. The following people have contributed to this plugin.