Description
This plugin adds the required javascript for the UserReport-service which will enable you to transfer background information about your visitors to google analytics.
‘Demographic data in Google Analytics’ supports transferring up to 5 custom variables into google analytics. The google analytics custom variables can contain information such as: Gender, Age, Education and much more. The demographic data transferred to google analytics is collected using the free UserReport service.
This plugin does not provide the tracking code for Google Analytics. For that you will need to use a plugin like Google Analytics for WordPress.
For more information, visit the google analytics app gallery post Get demographic data in Google Analytics with UserReport where you can learn more about the service
Or visit the WordPress plugin homepage on UserReport
Screenshots
Screenshot of the custom variables in Google Analytics. 
Screenshot of the custom variables in Google Analytics. 
Screenshot of the basic settings panel for this plugin.
Installation
This section describes how to install the plugin:
- Upload the ‘demographic-data-in-google-analytics.zip’ file to the
/wp-content/plugins/directory. - Unzip the ‘demographic-data-in-google-analytics.zip’ which will create the folder to the directory
/wp-content/plugins/DGA - Activate the plugin through the ‘Plugins’ menu in WordPress
- Configure the plugin through ‘DGA (UserReport)’ submenu in the the ‘Settings’ section of the WordPress administrator menu
- Add your UserReport code snippet
- Save
In other words, just follow the standard WordPress installation method
FAQ
- Where can I find the Userreport code snippet?
-
Login to userreport.com and go to settings. Select Website-details and copy-paste the snippet from here
- Can I get any support using this plugin?
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Yes, we have created a support forum to help answers any questions relating to this plugin
Reviews
Does what it says.
Contributors & Developers
“Demographic data in Google Analytics” is open source software. The following people have contributed to this plugin.
Contributors
Translate “Demographic data in Google Analytics” into your language.
Interested in development?
Browse the code, check out the SVN repository, or subscribe to the development log by RSS.
Changelog
version 1.0.0
- First released version
version 1.0.3
- Fixed versionen screwup – 1.0.0 was referred to as 1.0.2
version 1.0.4
- Fixed problem with header-conflict appearing at some installations. Script is moved to footer before + script is automatically disabled when logged into WordPress.
= version 1.0.6
* Removed unicode BOM character that caused some problems.