Title: Coupon ROI Tracker for WooCommerce
Author: narolainfotech
Published: <strong>June 11, 2026</strong>
Last modified: June 11, 2026

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# Coupon ROI Tracker for WooCommerce

 By [narolainfotech](https://profiles.wordpress.org/narolainfotech/)

[Download](https://downloads.wordpress.org/plugin/coupon-roi-tracker-for-woocommerce.1.1.zip)

 * [Details](https://wordpress.org/plugins/coupon-roi-tracker-for-woocommerce/#description)
 * [Reviews](https://wordpress.org/plugins/coupon-roi-tracker-for-woocommerce/#reviews)
 *  [Installation](https://wordpress.org/plugins/coupon-roi-tracker-for-woocommerce/#installation)
 * [Development](https://wordpress.org/plugins/coupon-roi-tracker-for-woocommerce/#developers)

 [Support](https://wordpress.org/support/plugin/coupon-roi-tracker-for-woocommerce/)

## Description

Every WooCommerce store can see how many times a coupon was used and how
 much discount
was given. What none of the built in reports tell you is **whether the coupon actually
caused the sale**.

Coupon ROI Tracker answers the one question that matters:

> “Did SAVE10 bring in new customers, or did I just hand money back to
>  people who
> were already going to buy?”

**How it works**

When an order is completed, the plugin checks whether this is the
 customer’s first
ever order. First-time buyers are attributed to the coupon the discount they received
is the acquisition cost. Repeat buyers who used a coupon are flagged as “wasteful
spend” because they would likely have purchased at full price.

**What you get**

 * True ROI % per coupon (new customer revenue vs total discount cost)
 * New customer acquisition rate per coupon
 * Wasteful discount amount (money spent on repeat buyers)
 * Plain-English verdict: Profitable / Break Even / Wasteful
 * Date-range filtering
 * CSV export for spreadsheet analysis

## Screenshots

[[

[[

## Installation

 1. Upload the plugin folder to /wp-content/plugins/.
 2. Activate the plugin through the Plugins menu.
 3. Navigate to WooCommerce  Coupon ROI to see your report.

New orders will be tracked automatically from the moment you activate the plugin.
Historical orders are not back-filled (they don’t contain the first-order data needed
for accurate attribution).

## FAQ

### Does it track guest orders?

Yes. Guest customers are identified by billing email address.

### What counts as a “first order”?

Any completed or processing order in WooCommerce with a different order ID
 than
the current one. Both logged-in users and guests are matched.

### Will it slow down my checkout?

No. All tracking happens after the order status changes asynchronously.

### Can I export the data?

Yes. Use the Export CSV button in the report header.

## Reviews

There are no reviews for this plugin.

## Contributors & Developers

“Coupon ROI Tracker for WooCommerce” is open source software. The following people
have contributed to this plugin.

Contributors

 *   [ narolainfotech ](https://profiles.wordpress.org/narolainfotech/)
 *   [ roshanrathod0137 ](https://profiles.wordpress.org/roshanrathod0137/)
 *   [ ankit27 ](https://profiles.wordpress.org/ankit27/)

[Translate “Coupon ROI Tracker for WooCommerce” into your language.](https://translate.wordpress.org/projects/wp-plugins/coupon-roi-tracker-for-woocommerce)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/coupon-roi-tracker-for-woocommerce/),
check out the [SVN repository](https://plugins.svn.wordpress.org/coupon-roi-tracker-for-woocommerce/),
or subscribe to the [development log](https://plugins.trac.wordpress.org/log/coupon-roi-tracker-for-woocommerce/)
by [RSS](https://plugins.trac.wordpress.org/log/coupon-roi-tracker-for-woocommerce/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 1.1

 * Initial release.

## Meta

 *  Version **1.1**
 *  Last updated **12 hours ago**
 *  Active installations **Fewer than 10**
 *  WordPress version ** 5.8 or higher **
 *  Tested up to **7.0**
 *  PHP version ** 7.4 or higher **
 * Tags
 * [analytics](https://wordpress.org/plugins/tags/analytics/)[coupons](https://wordpress.org/plugins/tags/coupons/)
   [revenue](https://wordpress.org/plugins/tags/revenue/)[roi](https://wordpress.org/plugins/tags/roi/)
   [woocommerce](https://wordpress.org/plugins/tags/woocommerce/)
 *  [Advanced View](https://wordpress.org/plugins/coupon-roi-tracker-for-woocommerce/advanced/)

## Ratings

No reviews have been submitted yet.

[Your review](https://wordpress.org/support/plugin/coupon-roi-tracker-for-woocommerce/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/coupon-roi-tracker-for-woocommerce/reviews/)

## Contributors

 *   [ narolainfotech ](https://profiles.wordpress.org/narolainfotech/)
 *   [ roshanrathod0137 ](https://profiles.wordpress.org/roshanrathod0137/)
 *   [ ankit27 ](https://profiles.wordpress.org/ankit27/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/coupon-roi-tracker-for-woocommerce/)