Title: Clever Advertising Network Connector
Author: Clever Ads Plugin
Published: <strong>October 28, 2026</strong>
Last modified: October 28, 2026

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# Clever Advertising Network Connector

 By [Clever Ads Plugin](https://profiles.wordpress.org/wpcleverads/)

[Download](https://downloads.wordpress.org/plugin/clever-advertising-network-connector.1.0.1.zip)

 * [Details](https://wordpress.org/plugins/clever-advertising-network-connector/#description)
 * [Reviews](https://wordpress.org/plugins/clever-advertising-network-connector/#reviews)
 *  [Installation](https://wordpress.org/plugins/clever-advertising-network-connector/#installation)
 * [Development](https://wordpress.org/plugins/clever-advertising-network-connector/#developers)

 [Support](https://wordpress.org/support/plugin/clever-advertising-network-connector/)

## Description

Clever Advertising Network Connector connects your WordPress site to the Clever 
Advertising premium ad network. Through a simple partnership request form, your 
site gets reviewed, approved, and configured automatically — no manual code pasting
required.

**Key features:**

 * Guided partnership request form
 * Automatic script activation via secure REST API webhook
 * A link to your read-only campaign dashboard on Clever Advertising, to monitor
   how your ads perform
 * Granular ad positioning: site-wide by default, with excluded categories and pages,
   and device targeting
 * Script placed at the end of the page (`wp_footer`) by default; you can move it
   to `<head>` under **Clever Advertising  Settings**

### External services

This plugin connects your site to the Clever Advertising network, operated by Clever
Advertising.

**Nothing is sent to Clever until you connect.** Activating the plugin contacts 
no one. The Partnership screen first asks you to connect this site to Clever, and
every request described below happens only after you have done so.

**When you press Connect to Clever** the plugin registers this site with Clever.
It sends to `https://plugin-api.clvrads.com/v1/plugin/register`: your site’s address,
the address of this site’s REST API, and a random one-time value. Your WordPress
administrator email address is sent too only if you tick the box offering to share
it on that screen. Clever reads that value back from `https://your-site/wp-json/
clever/v1/proof` to confirm you control the domain, then issues a credential, which
the plugin stores in your database and sends with every later request it makes to
Clever. The one-time value is then discarded and that address stops answering.

**When you check whether your domain is eligible** (automatically, when you open
the Partnership screen after connecting) the plugin sends your site’s domain name
to `https://plugin-api.clvrads.com/v1/plugin/valid-domain`. The answer is cached
for five minutes.

**When you open the Partnership screen after connecting, or submit a request,** 
the plugin fetches the current ad formats and the Partnership Terms address and 
version from `https://plugin-api.clvrads.com/v1/plugin/configurations`. Nothing 
else is sent. The answer is cached for three hours.

**When you press Calculate** in the revenue calculator, the plugin sends the visitor
region and content category you picked to `https://plugin-api.clvrads.com/v1/plugin/
calculate-cpm` and receives the advertising rate range Clever expects for them. 
The page-view figure is never sent: the estimate is worked out in your browser. 
The answer is cached for 12 hours.

**When you submit a partnership request** the plugin sends to `https://plugin-api.
clvrads.com/v1/plugin/proposal`: your site URL, a one-time activation key generated
on your site, the contact name, email address and phone number you typed into the
form, that you accepted the Partnership Terms, when, and which version you were 
shown, the device and ad formats you selected, and the content categories you chose
to exclude from advertising.

**When the status of your partnership changes** — you end a request from wp-admin,
deactivate the plugin while a request is open, delete it while a partnership is 
running and keep its data, or reactivate or reinstall it afterwards — the plugin
sends your site URL, the request’s identifier and the name of the event to `https://
plugin-api.clvrads.com/v1/plugin/proposal/update`.

**What stays on your site.** While a partnership is running, deleting the plugin
keeps your partnership records, settings and Clever credential, so reinstalling 
reconnects to the same partnership, unless you tick **Delete all Clever Advertising
data when the plugin is deleted** under Clever Advertising  Settings first. In every
other case deleting the plugin removes everything it stored, and sends your site
URL and credential to `https://plugin-api.clvrads.com/v1/plugin/registration` so
that Clever releases the credential and withdraws any request or partnership still
open.

Your contact details are covered by WordPress’s privacy tools: **Tools  Export Personal
Data** returns the contact name, email, phone number and Partnership Terms acceptance,
and **Tools  Erase Personal Data** removes the name, email and phone number. The
record of your Terms acceptance (when, and which version) is kept as evidence of
consent. Clever keeps its own copy of any request you submitted; contact Clever 
directly to have that erased.

**When you open the Partnership Terms** from the Partnership screen, the terms page
opens in a new browser tab at `https://wp.cleveradvertising.com`, currently `https://
wp.cleveradvertising.com/terms-and-conditions/`. Nothing is loaded from there until
you click the link, and no data from your site is sent with it.

**When you click View campaign or the dashboard link on Clever Advertising  Campaign**,
your read-only campaign dashboard opens on Clever Advertising’s site in a new browser
tab, at the address Clever sent at activation. The plugin never loads it inside 
WordPress and reads nothing from it. Nothing is requested until you click, and no
data from your site, not even the page you came from, is sent with it.

**When Clever reviews and activates your request**, Clever’s servers call two addresses
on your site. `https://your-site/wp-json/clever/v1/update-status` tells the plugin
that your request was approved or declined; a declined request is ended on your 
site and its settings are cleared. `https://your-site/wp-json/clever/v1/activate`
delivers your campaign: the identifier of its advertising script, the dashboard 
address, where the script goes and which devices it targets. Each call must carry
the one-time activation key created with your request, and only an open request 
can be changed; any other call is refused.

Once your partnership is active, the plugin adds a script tag for that identifier
to your front end, for example `https://scripts.cleverwebserver.com/<identifier>.
js`. It is the only thing your visitors’ browsers load because of this plugin. It
is served by Clever’s ad infrastructure, its data handling is covered by the privacy
policy below, and you should include it in your site’s cookie-consent and privacy
notice. The plugin itself sends no data about your visitors and makes no requests
from your front end: everything above is sent from wp-admin or the uninstall routine.

Service provider: Clever Advertising, https://cleveradvertising.com — partnership
terms: https://wp.cleveradvertising.com/terms-and-conditions/ (the document the 
plugin asks you to accept before a request is sent); privacy policy: https://cleveradvertising.
com/privacy.html.

### Third-party resources

All admin assets are bundled with the plugin; none are loaded from a CDN.

 * **Inter** (SIL Open Font License 1.1) — the admin UI typeface.
    https://github.
   com/rsms/inter — licence in `admin/fonts/LICENSE-inter.txt`
 * **Heroicons v1** (MIT) — the admin UI icons, included as inline SVG path data
   
   in `admin/class-icons.php`. https://github.com/tailwindlabs/heroicons — licence
   in `admin/LICENSE-heroicons.txt`

## Screenshots

[⌊The Partnership screen, with the revenue calculator.⌉⌊The Partnership screen, 
with the revenue calculator.⌉[

The Partnership screen, with the revenue calculator.

[⌊The partnership request form.⌉⌊The partnership request form.⌉[

The partnership request form.

[⌊The overview of an active partnership.⌉⌊The overview of an active partnership.⌉[

The overview of an active partnership.

[⌊Settings: placement rules, excluded categories and pages, and device targeting.⌉⌊
Settings: placement rules, excluded categories and pages, and device targeting.⌉[

Settings: placement rules, excluded categories and pages, and device targeting.

## Installation

 1. In wp-admin, go to **Plugins  Add New**, search for **Clever Advertising Network
    Connector**, and install it. Or upload the `clever-advertising-network-connector`
    folder to `/wp-content/plugins/`.
 2. Activate the plugin through the **Plugins** menu in WordPress.
 3. Navigate to **Clever Advertising  Partnership**, press **Connect to Clever**, and
    complete the partnership request.
 4. Once approved, the Clever team activates your site automatically.

## FAQ

### Does this plugin slow down my site?

The plugin adds one script tag to your front end, only once a partnership is active,
and only on the pages and devices your settings allow. It goes at the end of the
page by default, so your content loads first. The plugin’s own admin styles and 
scripts load only on Clever Advertising screens.

### Can I control which pages show ads?

Yes. Ads load on your entire site by default. Under **Settings** you can exclude
specific categories (with their subcategories, their archives and the posts in them)
and specific pages — combined with device targeting (desktop, mobile, or both).

## Reviews

There are no reviews for this plugin.

## Contributors & Developers

“Clever Advertising Network Connector” is open source software. The following people
have contributed to this plugin.

Contributors

 *   [ Clever Ads Plugin ](https://profiles.wordpress.org/wpcleverads/)
 *   [ Clever Advertising ](https://profiles.wordpress.org/cleveradvertising/)

[Translate “Clever Advertising Network Connector” into your language.](https://translate.wordpress.org/projects/wp-plugins/clever-advertising-network-connector)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/clever-advertising-network-connector/),
check out the [SVN repository](https://plugins.svn.wordpress.org/clever-advertising-network-connector/),
or subscribe to the [development log](https://plugins.trac.wordpress.org/log/clever-advertising-network-connector/)
by [RSS](https://plugins.trac.wordpress.org/log/clever-advertising-network-connector/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 1.0.1

 * Excluded pages and categories are now excluded in every language on sites translated
   with Polylang or WPML, not only in the language you picked.
 * Excluding the page set as your Posts page (Settings  Reading) now works; the 
   script used to load there anyway.
 * Renamed to Clever Advertising Network Connector (slug `clever-advertising-network-
   connector`). The admin menu is now Clever Advertising.
 * The plugin no longer contacts Clever on its own after activation. Clever Advertising
   Partnership now asks you to connect first, says what is sent, and lets you choose
   whether to share the administrator email.
 * Translations now come from WordPress.org. The plugin no longer bundles its own
   translation files; WordPress downloads the language pack for your site’s language
   automatically when one is available.
 * Until the European Portuguese (pt_PT) language pack is published on translate.
   wordpress.org, the plugin’s screens appear in English on sites set to that language.
 * Remove deprecated lang

#### 1.0.0

 * Initial release.

## Meta

 *  Version **1.0.1**
 *  Last updated **3 days ago**
 *  Active installations **Fewer than 10**
 *  WordPress version ** 5.9 or higher **
 *  Tested up to **7.1.4**
 *  PHP version ** 7.4 or higher **
 * Tags
 * [ads](https://wordpress.org/plugins/tags/ads/)[advertising](https://wordpress.org/plugins/tags/advertising/)
   [monetization](https://wordpress.org/plugins/tags/monetization/)[revenue](https://wordpress.org/plugins/tags/revenue/)
 *  [Advanced View](https://wordpress.org/plugins/clever-advertising-network-connector/advanced/)

## Ratings

No reviews have been submitted yet.

[Your review](https://wordpress.org/support/plugin/clever-advertising-network-connector/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/clever-advertising-network-connector/reviews/)

## Contributors

 *   [ Clever Ads Plugin ](https://profiles.wordpress.org/wpcleverads/)
 *   [ Clever Advertising ](https://profiles.wordpress.org/cleveradvertising/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/clever-advertising-network-connector/)