Title: AVAR ProductPulse Author: AVAR Published: August 20, 2026 Last modified: August 20, 2026 --- Search plugins ![](https://ps.w.org/avar-productpulse/assets/banner-772x250.png?rev=3657805) ![](https://ps.w.org/avar-productpulse/assets/icon-256x256.png?rev=3657805) # AVAR ProductPulse By [AVAR](https://profiles.wordpress.org/pluptak/) [Download](https://downloads.wordpress.org/plugin/avar-productpulse.1.1.95.zip) * [Details](https://wordpress.org/plugins/avar-productpulse/#description) * [Reviews](https://wordpress.org/plugins/avar-productpulse/#reviews) * [Installation](https://wordpress.org/plugins/avar-productpulse/#installation) * [Development](https://wordpress.org/plugins/avar-productpulse/#developers) [Support](https://wordpress.org/support/plugin/avar-productpulse/) ## Description Stop guessing which products are working. AVAR ProductPulse gives WooCommerce store owners a clear view of what shoppers do with individual products — which products they view, add to cart, buy, and how much revenue those purchases generate. More importantly, ProductPulse helps turn those numbers into useful signals. Instead of opening WooCommerce reports and trying to connect the dots yourself, you can quickly spot products that attract attention but do not sell, products that convert well despite low traffic, and products that simply need more data before you make a decision. No Google Analytics account is required. Product analytics are stored locally in your WordPress database. #### What can ProductPulse tell you? ProductPulse helps answer questions such as: * Which products receive the most attention? * Which products are added to cart most often? * Which products actually generate purchases and revenue? * Which products get plenty of views but no sales? * Which products sell well despite relatively low traffic? * Which products may have a price, content, image or offer problem? * Which products do not yet have enough data to judge? * How is product activity changing over time? The goal is simple: help you decide where to focus your attention in your WooCommerce store. #### Product analytics dashboard Get a quick overview of your store with: * Product views * Add-to-cart actions * Purchases from paid orders * Product revenue * View purchase rate * Daily product activity trend * Top-performing products Choose between: * Today * Yesterday * Last 7 days * Last 30 days * This month * Last month * Custom date ranges up to 366 days CSV export is available directly from the dashboard. #### Product-by-product performance The Products report puts important metrics next to each product so you can compare performance without opening products one by one. See: * Views * Add-to-cart actions * Purchases * Revenue * View cart rate * View purchase rate The Products report can be shown for today, the last 7 days, the last 30 days or the last 90 days. ProductPulse also adds simple status signals such as: **No data** No views or purchases were recorded for the product in the selected period. **Needs review** The product received meaningful traffic but no purchases. **Opportunity** The product converts well despite relatively low traffic and may deserve more visibility. **Low sales for the traffic** The product receives traffic but purchases remain unusually low. **Sales without views** The product was purchased without a recorded product-page view, for example after being added directly from a shop, category or search page. **Low data** There is not yet enough activity to make a useful judgement. **No clear issue** No obvious problem was detected for the selected period. These are deliberately simple signals — ProductPulse Free does not pretend that a few numbers can explain every product problem. #### Basic product opportunities The Opportunities screen automatically looks for two useful patterns over the last 30 days: **High interest, low sales** Products with at least 20 recorded views but no purchases. These products may deserve a review of: * price, * product images, * description, * value proposition, * shipping or other purchase friction. **Low traffic, high conversion** Products with 5–19 views, at least 2 purchases and a view-to-purchase rate of at least 20%. These products may already sell well when shoppers discover them and could benefit from more visibility. ProductPulse explains why each opportunity was detected instead of showing an unexplained score. #### WooCommerce revenue tracking ProductPulse tracks purchases from paid WooCommerce orders and keeps product revenue connected to the products that generated it. The analytics layer also accounts for WooCommerce order lifecycle changes such as refunds and relevant order updates, so reports are not based only on the first state in which an order was recorded. ProductPulse supports both: * WooCommerce HPOS * Classic WordPress order storage #### Multi-currency friendly ProductPulse does not silently add different currencies together. If your store contains analytics in multiple currencies: * each currency remains separate, * Dashboard and Products reports show one selected currency at a time, * the active currency is clearly labelled, * every detected currency can be selected. ProductPulse does not perform currency conversion. #### Local analytics and privacy controls Your ProductPulse analytics are stored in your own WordPress database. The analytics tables do not store customer names, e-mail addresses or IP addresses. For visitor-level analytics ProductPulse uses first-party visitor/session identifiers. Tracking can be controlled from ProductPulse settings. You can: * Enable or disable analytics tracking * Ignore store managers and administrators * Optionally ignore all logged-in users * Control raw-event retention * Export daily aggregate data to CSV * Use the WordPress personal-data exporter and eraser * Choose whether ProductPulse data should be deleted when the plugin is uninstalled The default raw-event retention period is 30 days. Longer-lived daily aggregates are used for reporting. A filter is also available for consent-management integrations: ``` avar_productpulse/should_track_current_request ``` Returning `false` prevents ProductPulse from creating visitor/session identifiers and recording visitor-behaviour events for that request. #### Designed to stay useful as data grows ProductPulse does not build every report by repeatedly scanning the complete event history. Raw activity is processed into daily aggregates in the background using WordPress scheduling, reducing the amount of work required to display reports as analytics data grows. Data retention is configurable so stores can choose a balance appropriate for their traffic and hosting environment. #### CSV exports ProductPulse includes CSV exports for further analysis. Depending on the screen, exported data can include: * Date * Product ID * Variation ID * Views * Unique views * Add-to-cart actions * Purchases * Quantity sold * Revenue * Revenue currency Financial values retain their recorded currency. #### Built-in diagnostics Not seeing the numbers you expect? The Settings screen includes read-only diagnostics that help confirm whether: * Tracking is enabled * Analytics database tables are available * Events are being recorded * Aggregation is working * The current administrator is excluded from tracking Diagnostic information can be copied when you need support. #### What is included in ProductPulse Free? ProductPulse Free is a standalone WooCommerce product analytics plugin. It includes: * Product activity tracking * Dashboard KPIs * Daily activity trends * Product-level analytics * Basic product status signals * Basic product opportunity detection * Date-range filtering * Multi-currency reporting * CSV exports * Data retention controls * Privacy tools * Diagnostics * HPOS compatibility * Multisite support No paid license is required to use the Free analytics features. #### Want deeper WooCommerce insights? A separate AVAR ProductPulse Pro edition adds advanced tools such as: * Prioritized recommendations * Product-aware Advice Engine * Abandoned-cart recovery * On-site search analytics * Search autocomplete and synonyms * Back-in-stock alerts * Price-drop alerts * Offers and promotion tools * Customer segments * Advanced reports The paid edition is distributed separately through Freemius. ProductPulse Free does not contain the paid implementation code. ### External services #### Freemius AVAR ProductPulse uses the Freemius SDK for optional usage tracking and for product licensing, account management, purchases, and premium updates. Usage tracking in the free version is optional and requires administrator opt-in. Freemius may process site and administrator information required to provide these services. AVAR ProductPulse analytics data, WooCommerce orders, WooCommerce customer records, and customer behavior tracked by ProductPulse are not sent to Freemius. Freemius: https://freemius.com/ Terms of Service: https://freemius.com/terms/ Privacy Policy: https://freemius.com/privacy/ SDK source: https://github.com/Freemius/wordpress- sdk ## Screenshots [⌊Dashboard — see product views, add-to-cart actions, purchases, revenue, view-to- purchase rate, daily activity and top products at a glance.⌉⌊Dashboard — see product views, add-to-cart actions, purchases, revenue, view-to-purchase rate, daily activity and top products at a glance.⌉[ Dashboard — see product views, add-to-cart actions, purchases, revenue, view-to- purchase rate, daily activity and top products at a glance. [⌊Products — the most viewed products side by side with views, cart activity, purchases, revenue and both conversion rates, plus a status signal such as Needs review, Opportunity or No clear issue.⌉⌊Products — the most viewed products side by side with views, cart activity, purchases, revenue and both conversion rates, plus a status signal such as Needs review, Opportunity or No clear issue.⌉[ Products — the most viewed products side by side with views, cart activity, purchases, revenue and both conversion rates, plus a status signal such as Needs review, Opportunity or No clear issue. [⌊Opportunities — products with high interest but no purchases, and products converting well on low traffic, each shown with the rule that detected it and a suggested next step.⌉⌊Opportunities — products with high interest but no purchases, and products converting well on low traffic, each shown with the rule that detected it and a suggested next step.⌉[ Opportunities — products with high interest but no purchases, and products converting well on low traffic, each shown with the rule that detected it and a suggested next step. [⌊Settings & diagnostics — control tracking, retention, privacy and uninstall behaviour, export analytics data and check the health of your ProductPulse installation.⌉⌊Settings& diagnostics — control tracking, retention, privacy and uninstall behaviour, export analytics data and check the health of your ProductPulse installation.⌉[ Settings & diagnostics — control tracking, retention, privacy and uninstall behaviour, export analytics data and check the health of your ProductPulse installation. ## Installation 1. Install and activate AVAR ProductPulse. 2. Make sure WooCommerce is active. 3. Open ProductPulse Dashboard. 4. ProductPulse starts collecting product activity automatically. 5. Visit ProductPulse Settings to review tracking, retention and privacy options. On a new installation, you can verify tracking by visiting a product as a shopper, adding it to the cart and completing a test order. ## FAQ ### What does ProductPulse track? The Free edition tracks product-page views, add-to-cart actions and purchases from paid WooCommerce orders. These events are used to calculate product activity, revenue and simple product- performance signals. ### Do I need Google Analytics? No. ProductPulse works independently and stores its analytics in your WordPress database. You can use it alongside another analytics solution, but no external analytics account is required. ### Does ProductPulse send my shop analytics to an external analytics service? No. Product analytics are stored locally on your site. The plugin bundles the Freemius SDK for optional licensing, account management and usage tracking. Freemius connection is optional for the Free edition and can be skipped. Your ProductPulse shop analytics are not sent to Freemius. ### Does ProductPulse use cookies? ProductPulse uses first-party visitor/session identifiers so it can distinguish activity between visits. The analytics tables do not store customer names, e-mail addresses or IP addresses. Tracking can be disabled completely or integrated with a consent-management solution using the `avar_productpulse/should_track_current_request` filter. ### Are administrators included in the statistics? Store managers and administrators are ignored by default so your own work in the store does not unnecessarily influence product analytics. You can change this behaviour in Settings. ### Does it support logged-in customers? Yes. You can track logged-in visitors or enable the setting to ignore all logged-in users. ### Does ProductPulse support HPOS? Yes. ProductPulse supports WooCommerce High-Performance Order Storage as well as classic WordPress order storage. ### Does it support multiple currencies? Yes. Revenue from different currencies is kept separate. ProductPulse never silently adds EUR, USD or other currencies together. When multiple currencies are present, you can select which one is displayed in Dashboard and Products reports. ProductPulse does not perform exchange-rate conversion. ### Why can a product have purchases but no recorded product-page views? WooCommerce allows shoppers to add products from places such as shop archives, category pages or search results without opening the individual product page first. ProductPulse therefore treats product views and purchases as separate events instead of inventing a product-page view that did not happen. ### Are the product statuses recommendations? They are simple signals designed to help you find products worth investigating. For example, a product with many views but no purchases may deserve attention, but ProductPulse cannot know from analytics alone whether the cause is price, imagery, copy, shipping, seasonality or something else. The Free edition intentionally uses clear rules rather than pretending to provide an AI diagnosis. ### How much historical data is stored? Raw-event retention is configurable and defaults to 30 days. ProductPulse creates longer-lived daily aggregate data for reporting, which reduces the need to keep every raw event indefinitely. ### Can I export the data? Yes. Dashboard, Products and Settings include CSV export capabilities for product analytics and daily aggregate data. ### What happens if I uninstall ProductPulse? By default ProductPulse keeps its data. You can enable Delete all ProductPulse data on uninstall in Settings if you want analytics tables and plugin settings removed when the plugin is uninstalled. This option is intentionally disabled by default because deletion cannot be undone. ### Does ProductPulse work on multisite? Yes. Each site keeps its own analytics data. ProductPulse also includes network-level tools for safely purging plugin data on multisite installations when required. ### Is ProductPulse Free limited by a trial period? No. The Free analytics functionality does not expire and does not require a paid license. ## Reviews There are no reviews for this plugin. ## Contributors & Developers “AVAR ProductPulse” is open source software. The following people have contributed to this plugin. Contributors * [ AVAR ](https://profiles.wordpress.org/pluptak/) “AVAR ProductPulse” has been translated into 1 locale. Thank you to [the translators](https://translate.wordpress.org/projects/wp-plugins/avar-productpulse/contributors) for their contributions. [Translate “AVAR ProductPulse” into your language.](https://translate.wordpress.org/projects/wp-plugins/avar-productpulse) ### Interested in development? [Browse the code](https://plugins.trac.wordpress.org/browser/avar-productpulse/), check out the [SVN repository](https://plugins.svn.wordpress.org/avar-productpulse/), or subscribe to the [development log](https://plugins.trac.wordpress.org/log/avar-productpulse/) by [RSS](https://plugins.trac.wordpress.org/log/avar-productpulse/?limit=100&mode=stop_on_copy&format=rss). ## Changelog #### 1.1.95 First public release. * WooCommerce product views, add-to-cart, purchase and revenue analytics. * Dashboard with KPIs, daily activity trend and top products. * Product-level reports with view-to-cart and view-to-purchase metrics. * Basic product status signals and opportunity detection. * 7, 30 and 90-day reports plus custom date ranges. * Multi-currency reporting without mixing currencies. * CSV analytics exports. * Configurable raw-data retention. * Privacy, personal-data export/erase and uninstall controls. * WooCommerce HPOS and classic order-storage support. * Multisite support and network data-purge workflow. * Built-in tracking and database diagnostics. * First public WordPress.org build of AVAR ProductPulse. ## Meta * Version **1.1.95** * Last updated **3 days ago** * Active installations **Fewer than 10** * WordPress version ** 6.6 or higher ** * Tested up to **7.1** * PHP version ** 8.1 or higher ** * Languages * [Czech](https://cs.wordpress.org/plugins/avar-productpulse/) and [English (US)](https://wordpress.org/plugins/avar-productpulse/). * [Translate into your language](https://translate.wordpress.org/projects/wp-plugins/avar-productpulse) * Tags * [analytics](https://wordpress.org/plugins/tags/analytics/)[ecommerce analytics](https://wordpress.org/plugins/tags/ecommerce-analytics/) [product analytics](https://wordpress.org/plugins/tags/product-analytics/)[sales analytics](https://wordpress.org/plugins/tags/sales-analytics/) [woocommerce](https://wordpress.org/plugins/tags/woocommerce/) * [Advanced View](https://wordpress.org/plugins/avar-productpulse/advanced/) ## Ratings No reviews have been submitted yet. [Your review](https://wordpress.org/support/plugin/avar-productpulse/reviews/#new-post) [See all reviews](https://wordpress.org/support/plugin/avar-productpulse/reviews/) ## Contributors * [ AVAR ](https://profiles.wordpress.org/pluptak/) ## Support Got something to say? Need help? [View support forum](https://wordpress.org/support/plugin/avar-productpulse/)