Title: Australcode Email Marketing
Author: australcode
Published: <strong>July 29, 2026</strong>
Last modified: July 29, 2026

---

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# Australcode Email Marketing

 By [australcode](https://profiles.wordpress.org/australcode/)

[Download](https://downloads.wordpress.org/plugin/australcode-email-marketing.1.0.1.zip)

 * [Details](https://wordpress.org/plugins/australcode-email-marketing/#description)
 * [Reviews](https://wordpress.org/plugins/australcode-email-marketing/#reviews)
 *  [Installation](https://wordpress.org/plugins/australcode-email-marketing/#installation)
 * [Development](https://wordpress.org/plugins/australcode-email-marketing/#developers)

 [Support](https://wordpress.org/support/plugin/australcode-email-marketing/)

## Description

Australcode Email Marketing is a **self-hosted newsletter plugin**: it turns your
WordPress site into a complete email marketing platform. Grow a subscriber list 
with a compliant subscribe form, confirm every contact with double opt-in, and send
campaigns from your own server — unlimited subscribers, no monthly SaaS fee, no 
per-subscriber pricing.

Your subscribers, your campaigns, and your consent records live in your own WordPress
database.

#### Why self-hosted email marketing?

 * **Your data stays on your site.** Subscribers, consent logs, and campaign history
   are stored in custom tables in your WordPress database, exportable to CSV at 
   any time.
 * **No usage-based pricing.** The free plugin sends through your site’s own email
   transport (wp_mail or your SMTP plugin) — the size of your list never changes
   what you pay.
 * **One admin.** Forms, subscribers, campaigns, and settings live in wp-admin.

#### Compliance built in

 * **Double opt-in** — subscribers confirm by email before they can receive campaigns.
 * **Consent log** — date, source, and hashed IP recorded for every subscription.
 * **One-click unsubscribe** with a standard List-Unsubscribe header and a subscriber
   preference center.
 * **Physical mailing address** added to every email footer, as anti-spam law requires.

#### The sending engine

A queue built on WP-cron batches, throttles, and retries your sends so shared hosting
stays happy. The free version sends through your existing email transport (wp_mail
or any SMTP plugin); Pro adds high-deliverability transports for larger lists.

#### Everything in free

 * Unlimited subscribers and unlimited lists.
 * Subscribe form as a shortcode, a block, and a widget — theme-agnostic.
 * Double opt-in with a full consent log.
 * Unsubscribe and preference center, one click, with a List-Unsubscribe header.
 * Broadcast campaigns: subject, template, rich-text body, send now or schedule.
 * Audience segmentation — target by engagement, purchases (with WooCommerce), and
   subscriber fields.
 * A/B subject line testing — split your list 50/50 across two subject lines.
 * Self-hosted sending queue with batching, throttling, and retry.
 * CSV import and export.
 * WooCommerce checkout subscribe opt-in (when WooCommerce is active).

#### WooCommerce (optional)

The plugin is standalone and works on any WordPress site. When WooCommerce is active,
it adds a consent-first subscribe opt-in at checkout so buyers can join your list
in one click.

#### Pro

[Australcode Email Marketing Pro](https://email-marketing.australcode.io) adds scale
and automation: high-deliverability transports (Amazon SES, Postmark, Mailgun, Brevo),
automations (welcome series, abandoned cart, post-purchase, win-back), a drag-and-
drop block composer with unlimited saved templates, open and click tracking, and
resend to non-openers.

#### External services

This plugin uses Freemius (freemius.com) for optional usage tracking, licensing,
and Pro upgrades.

 * **What it is**: Freemius provides the licensing, checkout, and update delivery
   for the Pro version, plus an optional “Contact Us” support channel.
 * **What data is sent and when**: Nothing is sent without your action. If you explicitly
   opt in on the activation screen (you can skip it), your admin email address and
   site URL are sent to Freemius. If you activate a Pro license, your license key,
   site URL, and admin email are sent to validate the license and deliver updates.
   Opening the in-admin “Contact” page loads an external Freemius form whose URL
   includes your site URL and plugin identifiers.
 * **Terms of Service**: https://freemius.com/terms/
 * **Privacy Policy**: https://freemius.com/privacy/

The Pro version (sold and delivered by Freemius, not hosted on WordPress.org) can
send your campaigns through a third-party email delivery provider that you choose
and configure:

 * **Amazon SES, Postmark, Mailgun, or Brevo** — only the provider you select is
   contacted.
 * **What data is sent and when**: when the sending engine dispatches a campaign(
   or you press “Send test email”), the recipient’s email address, the email subject
   and body, and your configured sender identity are sent to your chosen provider’s
   API using the API credentials you entered. Nothing is sent to any provider until
   you configure it and pass its deliverability test.
 * Amazon SES — Terms: https://aws.amazon.com/service-terms/ · Privacy: https://
   aws.amazon.com/privacy/
 * Postmark — Terms: https://postmarkapp.com/terms-of-service · Privacy: https://
   postmarkapp.com/privacy-policy
 * Mailgun — Terms: https://www.mailgun.com/legal/terms/ · Privacy: https://www.
   mailgun.com/legal/privacy-policy/
 * Brevo — Terms: https://www.brevo.com/legal/termsofuse/ · Privacy: https://www.
   brevo.com/legal/privacypolicy/

## Screenshots

[⌊Dashboard — confirmed subscribers, pending double opt-in confirmations, and the
sending engine at a glance.⌉⌊Dashboard — confirmed subscribers, pending double opt-
in confirmations, and the sending engine at a glance.⌉[

Dashboard — confirmed subscribers, pending double opt-in confirmations, and the 
sending engine at a glance.

[⌊Compose a campaign — subject, template, rich-text body, send now or schedule.⌉⌊
Compose a campaign — subject, template, rich-text body, send now or schedule.⌉[

Compose a campaign — subject, template, rich-text body, send now or schedule.

[⌊Subscribers — status, lists, and the consent record for every contact.⌉⌊Subscribers—
status, lists, and the consent record for every contact.⌉[

Subscribers — status, lists, and the consent record for every contact.

[⌊Lists & forms — create lists and embed the subscribe form with a shortcode, block,
or widget.⌉⌊Lists & forms — create lists and embed the subscribe form with a shortcode,
block, or widget.⌉[

Lists & forms — create lists and embed the subscribe form with a shortcode, block,
or widget.

[⌊Settings — sender identity, the physical mailing address for the footer, double
opt-in, and batch size.⌉⌊Settings — sender identity, the physical mailing address
for the footer, double opt-in, and batch size.⌉[

Settings — sender identity, the physical mailing address for the footer, double 
opt-in, and batch size.

[⌊The subscribe form on the front end — theme-agnostic, rendered by the shortcode,
block, or widget.⌉⌊The subscribe form on the front end — theme-agnostic, rendered
by the shortcode, block, or widget.⌉[

The subscribe form on the front end — theme-agnostic, rendered by the shortcode,
block, or widget.

## Blocks

This plugin provides 1 block.

 *   Subscribe form A newsletter subscribe form (Australcode Email Marketing). Place
   it anywhere in your theme or page builder.

## Installation

 1. Upload the plugin to `/wp-content/plugins/` or install it from the Plugins screen.
 2. Activate it.
 3. Open **Australcode Email Marketing  Settings** and set your sender name, from address,
    and the physical mailing address required by anti-spam law.
 4. Place the subscribe form on any page (shortcode, block, or widget) — activation
    creates a default “Newsletter” list for you, and you can add more under **Lists&
    forms**.
 5. Send your first campaign from **Campaigns**.

Documentation and Pro: [email-marketing.australcode.io](https://email-marketing.australcode.io)

## FAQ

### Does it need WooCommerce?

No. It works on any WordPress site. WooCommerce is an optional integration that 
adds a subscribe opt-in at checkout.

### Where do my subscribers live?

In custom tables in your own WordPress database. You can export everything to CSV
at any time.

### How does it send email?

Through a self-hosted queue that batches, throttles, and retries over your site’s
email transport (wp_mail or your SMTP plugin). Pro adds Amazon SES, Postmark, Mailgun,
and Brevo for larger lists.

### How is this different from a hosted email service?

It runs entirely on your WordPress site: your list and consent records stay in your
database, sending goes through a transport you control, and there is no monthly 
or per-subscriber fee for the core plugin.

### Will my emails land in spam?

Deliverability depends on your sender domain. Use an SMTP plugin or a transactional
provider, and set up SPF, DKIM, and DMARC for your domain — see the [deliverability guide](https://email-marketing.australcode.io/docs/deliverability).
The plugin covers the list-hygiene side: double opt-in, one-click unsubscribe, a
List-Unsubscribe header, and your physical address in every footer.

### Is it GDPR / CAN-SPAM friendly?

The compliance basics are built in and always on: double opt-in, a consent log (
date, source, hashed IP), one-click unsubscribe with a preference center, and a 
physical mailing address in every footer. Lawful processing for your business remains
your responsibility.

### Can I import subscribers from another tool?

Yes — CSV import (and export) is part of the free version.

### Does it slow my site down?

Sending runs in the background through a WP-cron queue with batching and throttling
tuned for shared hosting. You can lower the batch size in Settings if your host 
limits outgoing mail.

### What does Pro add, and what does it cost?

High-deliverability transports (Amazon SES, Postmark, Mailgun, Brevo), automations,
a drag-and-drop block composer, open/click tracking, and resend to non-openers. (
Audience segmentation and A/B subject testing are free.) Licenses are annual — see
[email-marketing.australcode.io](https://email-marketing.australcode.io) for pricing.

## Reviews

There are no reviews for this plugin.

## Contributors & Developers

“Australcode Email Marketing” is open source software. The following people have
contributed to this plugin.

Contributors

 *   [ australcode ](https://profiles.wordpress.org/australcode/)

[Translate “Australcode Email Marketing” into your language.](https://translate.wordpress.org/projects/wp-plugins/australcode-email-marketing)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/australcode-email-marketing/),
check out the [SVN repository](https://plugins.svn.wordpress.org/australcode-email-marketing/),
or subscribe to the [development log](https://plugins.trac.wordpress.org/log/australcode-email-marketing/)
by [RSS](https://plugins.trac.wordpress.org/log/australcode-email-marketing/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 1.0.1

 * Audience segmentation and A/B subject testing are now part of the free version.

#### 1.0.0

 * Initial public release: subscriber lists with double opt-in and a consent log,
   subscribe form (shortcode, block, widget), broadcast campaigns with scheduling,
   audience segmentation, A/B subject testing, self-hosted sending queue (batching,
   throttling, retry), unsubscribe and preference center with List-Unsubscribe, 
   CSV import/export, and an optional WooCommerce checkout opt-in.

## Meta

 *  Version **1.0.1**
 *  Last updated **6 hours ago**
 *  Active installations **Fewer than 10**
 *  WordPress version ** 6.5 or higher **
 *  Tested up to **7.0.2**
 *  PHP version ** 8.2 or higher **
 * Tags
 * [double opt in](https://wordpress.org/plugins/tags/double-opt-in/)[email campaigns](https://wordpress.org/plugins/tags/email-campaigns/)
   [Email Marketing](https://wordpress.org/plugins/tags/email-marketing/)[newsletter](https://wordpress.org/plugins/tags/newsletter/)
   [subscribers](https://wordpress.org/plugins/tags/subscribers/)
 *  [Advanced View](https://wordpress.org/plugins/australcode-email-marketing/advanced/)

## Ratings

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[Your review](https://wordpress.org/support/plugin/australcode-email-marketing/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/australcode-email-marketing/reviews/)

## Contributors

 *   [ australcode ](https://profiles.wordpress.org/australcode/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/australcode-email-marketing/)