Advanced Product Fields (Product Options) for WooCommerce


Advaced Product Fields allows you to add custom form fields to your WooCommerce product pages. Whether you want to create a pizza configurator or simply add extra options, this plugin has got you covered!

The backend looks & works similar to ACF, so you are familiar with setting up the options without a hassle.

Quick Links


  • Intuitive and beautiful backend builder which looks like Advanced Custom Fields.
  • 9 different form elements to choose from
    • Text field – Normal text field
    • Text area – For multi-line text
    • Email – To accept only email addresses
    • URL – To accept only links (URLs)
    • Number – To accept numbers (both decimal or whole numbers)
    • Select (drop-down) – To select one option from a list
    • Checkboxes – To choose one or more options
    • Radio buttons – To select one option from multiple options
    • True/false – A “yes/no” checkbox
  • Conditional logic (show/hide fields based on other fields)
  • Dynamic product price: Change the price depending on field value(s)
  • Optimized for speed and faster than other plugins in this genre
  • Visibility options: decide on which product(s) to show your fields
  • Word with both simple & variable products and also supports variable products over ajax.
  • Frontend already translated in English, French, German, Spannish, Dutch.
  • Translation-ready for other languages.


  • WooCommerce 3.2.0 or higher
  • WordPress 4.7 or higher
  • PHP 5.6 or higher

Premium Features

Everything from the free version, plus:

  • Quantity-based fields: repeat fields if your visitors change product quantity.
  • More field types:
    • Image swatches – multi and single choice options with images.
    • Color swatches – multi and single color options.
  • The product image on the frontend can be changed when different options are selected.
  • More pricing options: formula-based pricing, quantity-based pricing, percentage-based pricing, value-based pricing, and character length pricing.
  • Support for multilingual stores through WPML or Polylang.
  • Works with your WooCommerce tax settings.
  • Support for multi-currency stores via the WOOCS plugin.
  • Actions & filters so you can extend the plugin with additional features.
  • More options to style the fields.

Find out more about the pro version here


  • Example of a product with extra options.
  • Example of the backend settings.


From your WordPress dashboard

  1. Visit Plugins > Add New
  2. Search for “Advanced Product Fields for WooCommerce”
  3. Activate the plugin from your Plugins page
  4. Click on the new menu item WooCommerce > Product Fields and create your first Custom Field Group.


Coming soon…


November 25, 2019
I've been looking for a plugin as capable as this one for a long time now. The plugin works great and is easy to use. I cannot thank the support team enough either.
November 14, 2019
Absolutely stunning! Thank you so much. Even fixed a couple of things that I noticed earlier but hadn’t mention, yet. I cannot begin to tell you how much this will mean to my client. I can certainly tell you that it means a ton to me. Just your willingness to help resolve the issue is 5 star - Resolving it much more!
October 31, 2019
Checked multiple plugins and this is the one for our product add ons! The support is insane fast en good. A custom code is not a problem for them to make the layout as you wish within a couple of minutes. Thanks!
October 23, 2019
Great plugin for my product add-on I like the rule function with a different item selected Fast support to solve my question Thanks for developing it and hope more functions provided!
October 22, 2019
I was looking for a plugin to add a small set of options to my product (city tours) but ended up using this plugin to manage the whole process. It's neat, fast, simple to use and due to features like conditional logic extremely powerful. More than that, however, Studio Wombat offered tremendous support through the process of customizing the plugin to my needs as a travel agent, including a one-day bug fix to an Ajax problem with WordPress and a lot of helpful insights in how to make the most of the plugin. Thank you very much and keep going! 🙂
October 16, 2019
that's the best and most cost effective plugins for my pizza shop, and most of all that mister Maarten is very mentally very reliable and helped me a lot with the pluings installation, i can recommend this, thank you so much and keep it up 🙂
Read all 10 reviews

Contributors & Developers

“Advanced Product Fields (Product Options) for WooCommerce” is open source software. The following people have contributed to this plugin.



= 1.1.3=
* Fix: fixed typo in “checkbox” template.

= 1.1.2=
* Update: added WPML support.

= 1.1.1=
* Update: support for “ajax add to cart” themes and “required” fields.
* Fix: “select options” was sometimes incorrectly showing.

* Update: the dropdown label “choose an option” now only appears when necessary.
* Update: added frontend translations for Dutch, French, German, and Spannish.
* Fix: fixed an issue with column widths.

* Update: better dependency checking on the frontend.
* Fix: fixed an issue with select lists and pricing.
* Fix: fixed an issue with true-false field price labeling.

* Fix: fixed an issue with duplicating some fields in the backend.
* Fix: fixed an issue with hidden fields validating on the frontend.
* Fix: fixed an issue with decimal pricing on the frontend.

* Update: When searching for products in the backend, you can now also find products in draft.
* Update: added extra info dialogs to the pricing options, so you better understand all options available.
* Update: support variations via ajax.
* Fix: fixed pricing calculation when a variation is selected by a user.
* Fix: fixed an issue with hidden fields wrongly validating in cart.
* Fix: fixed an issue with product price not updating when the user select a variation.

* Fix: fixed an issue with decimal price formatting on the single product page.

* Update: added .pot file for translators.
* Update: added filter for devs to change the “product totals” HTML.
* Update: allow some HTML in field descriptions & labels.


  • Fix: fixed a bug with item pricing when changing item quantity on the cart page.


  • Update: small backend Javascript bugfix.


  • Update: Made frontend Javascript file 19% smaller, to 5.9kb.


  • HTML Changes so it can more easily be styled with CSS


Initial release