Title: AWCA – The Great Analytics Insights for Your eStore
Author: Passionate Brains
Published: May 9, 2020
Last modified: January 29, 2026
---
Search plugins
# AWCA – The Great Analytics Insights for Your eStore
By [Passionate Brains](https://profiles.wordpress.org/passionatebrains/)
[Download](https://downloads.wordpress.org/plugin/advance-wc-analytics.3.19.0.zip)
* [Details](https://wordpress.org/plugins/advance-wc-analytics/#description)
* [Reviews](https://wordpress.org/plugins/advance-wc-analytics/#reviews)
* [Installation](https://wordpress.org/plugins/advance-wc-analytics/#installation)
* [Development](https://wordpress.org/plugins/advance-wc-analytics/#developers)
[Support](https://wordpress.org/support/plugin/advance-wc-analytics/)
## Description
#### Easy and Faster Google Analytics Integration for WooCommerce eStore
Our plugin allows you to easily set up a seamless WooCommerce Google Analytics integration
with just a few clicks.
All you need is a free Google Analytics account and the property you want to link
to your WooCommerce store.
#### Google Analytics Integration for WooCommerce
We have embedded the latest code in the plugin to ensure faster, more efficient,
and accurate tracking of a wide range of events on your WooCommerce website. We
also work to make the data transfer from your WooCommerce site to Google Analytics
more secure and optimized, so your website won’t be affected by the plugin’s functionality.
The plugin tracks every single event on your WooCommerce site, providing comprehensive
analytics in your Google Analytics account. You can also customize which events
you want to track through the plugin’s Tracking Settings.
We continuously maintain the plugin to ensure seamless WooCommerce and Google Analytics
integration, keeping it compatible with every new update in WooCommerce and any
changes in Google Analytics tracking scripts.
### External Services
This plugin connects to several external services to provide its functionality:
**Google Analytics**: This plugin integrates with Google Analytics to track website
visitors, ecommerce events, and user behavior. It sends page view data, ecommerce
transaction data, and user interaction events to Google Analytics. This service
is provided by Google LLC: [Terms of Service](https://marketingplatform.google.com/about/analytics/terms/),
[Privacy Policy](https://policies.google.com/privacy).
**Google Analytics Management API**: The plugin uses Google Analytics Management
API to retrieve account and property information for setup purposes. This service
is provided by Google LLC: [Terms of Service](https://developers.google.com/analytics/devguides/config/mgmt/v3/terms),
[Privacy Policy](https://policies.google.com/privacy).
**Facebook Pixel**: The plugin can integrate with Facebook Pixel to track conversions
and user behavior for advertising purposes. It sends page view and conversion data
to Facebook. This service is provided by Meta Platforms, Inc.: [Terms of Service](https://www.facebook.com/legal/terms),
[Privacy Policy](https://www.facebook.com/policy.php).
**Google Ads**: The plugin can integrate with Google Ads for conversion tracking.
It sends conversion data to Google Ads when users complete purchases. This service
is provided by Google LLC: [Terms of Service](https://ads.google.com/intl/en_us/home/terms/),
[Privacy Policy](https://policies.google.com/privacy).
**AWCA Proxy Service**: The plugin uses a proxy service for OAuth authentication
with Google services. This service is provided by AWCA: [Terms of Service](https://advancedwcanalytics.com/terms-of-service/),
[Privacy Policy](https://advancedwcanalytics.com/privacy-policy/).
### Features of Plugin
* **Easy and Fast Integration** : Plugin offers very Fast and Easy WooCommerce
Google Analytics Integration. You can complete that with just few clicks.
* **Conversion Tracking** : Tracking every single purchase made on your WooCommerce
based estore.
* **Ads Conversion Tracking** : Plugin help you to track Google Ads Conversions
with easy integration.
* **Meta Pixel Integration** : Plugin also help in tracking differnt events and
converstion for FB Pixel
* **Coupon Performance** : Helps in tracking coupon performance and associated
events.
* **GDPR Compliance Support** : Comprehensive compliance support for data privacy,
user consent, and data security.
* **Account Behaviour Analysis** : You can track different WooCommerce account
related events using plugin.
* **Disable Admin Tracking** : Disable admin tracking to improve privacy and reduce
unnecessary data collection.
* **User ID Tracking** : With User ID tracking you can learn more about behaviour
of the users.
* **Refund Tracking** : Track and monitor refund transactions easily with real-
time data in Google Analytics.
* **Enhanced Link Attribution** : Improves tracking by distinguishing multiple
links on the same page for accuracy.
* **Anonymize IP Address** : Easily anonymize user IP addresses to enhance privacy
and GDPR compliance.
* **Consent Mode** : Google Consent Mode support manages user consent preferences
for analytics and ads compliance.
* **30+ Events Tracking** : Listen Every Important Information Associated With
Your WooCommerce Based Estore.
* **Google Analytics Measurement Protocol API Support** : Seamlessly integrate
Measurement Protocol API for accurate tracking and data collection.
* **Disable Page Tracking** : Disable tracking of page views for improved streamlined
data while using with other analytics plugins.
* **Debug View Support** : Google Analytics Debug View helps developers troubleshoot
tracking issues by providing detailed real-time diagnostic information.
* **New Features and Enhancements** : New features and enhancements for improved
functionality and performance.
* **User-friendly documentation** : Clear, concise, and easy-to-follow documentation
for enhanced plugin usability.
Elivate your WooCommerce Website Performance With Us!
**Want to unlock more advanced tracking for your WooCommerce store? [The Great Statistics Plugin for Your eStore by Advanced WC Analytics](https://advancedwcanalytics.com/)**
### Features of our [Advanced WooCommerce Analytics Pro version](https://advancedwcanalytics.com/):
* **Products Perfomance Tracking** : Helps you tracks different events and impressions
associated with WooCommerce products.
* **Checkout Performance** : Help you to track performance of your checkout process
using differnt events.
* **Cart Behaviour** : Tracks differnet events associated with cart to help user
behaviour.
* **Acquisition Report** : Get Information about your traffic channels, resources
and referrals from which your website receiving traffic.
* **Behaviour Analysis** : With user id tracking you can learn more about behaviour
of users
* **Tech Reports** : Get details of different devices, browsers and screen resolutions
your users using for accessing website.
* **Demographics** : Find different demographics information such as location,
gender, age, langauages and more about your site visitors.
* **Engagement Report** : Get performance and engagements of users and content
on website along with different event details.
* **Google Ads Reports** : Track Google Ads performance for WooCommerce with detailed
reports.
* **Retention Report** : Get performance and engagements of users and content on
website along with differnt event details.
* **Search Queries** : Report offers valuable insights into search terms driving
traffic, helping improve SEO and marketing strategies.
* **Organic Traffic Report** : Track organic website traffic growth and performance
with detailed analytics reports.
* **WordPress Google Analytics Dashboard Reports** : Generate insightful Google
Analytics reports directly from your WordPress dashboard.
* **Stats Comparison** : Plugin provides comparison of data based on historical
data collected over the same period.
* **Google Adsense Report** : Track and analyze Google AdSense performance with
detailed reports using this plugin.
* **Priority Support** : Our support team is filled with professionals who can
quickly solve your any problem.
* **Regular Updates** : We regularly maintaing our plugin so plugin remain updated
and adds more and more new functions.
* **Customization On Request** : If you require customize solution for your website
we are open to provide you with reasonable extra costing and timeline.
* **Enhanced Ecommerce Reports** : Our Pro Plugin will provide Enhanced Ecommerce
reports for your WooCommerce Website which includes all following reports.
#### Documentation
For Plugin documentation, please refer our [Advanced WC Analytics Documentation Page](https://advancedwcanalytics.com/documentation/).
## Screenshots
* [[
* Linking WooCommerce Website with Google Analytics – Auto mode
* [[
* Integrating WooCommerce Website with Google Analytics – Manual mode
* [[
* Google Analytics Dashboard – Quick Stats
* [[
* Google Analytics Dashboard – Custom Charts 1
* [[
* Google Analytics Dashboard – Custom Charts 2
* [[
* Events Tracking
* [[
* Real Time Report on Google Analytics
* [[
* Technology Overview Report
* [[
* Acquisition Report on Google Analytics
* [[
* Audience Overview Report on Google Analytics
* [[
* Demographics Report on Google Analytics
* [[
* Geo Location Report on Google Analytics
* [[
* Ecommerce Overview Report on Google Analytics
* [[
* Product Performance Report for WooCommerce
* [[
* Transaction Report for WooCommerce
## Installation
1. Login as an administrator to your WordPress Admin account. Using the “Add New”
menu option under the “Plugins” section of the navigation, you can either search
for: “WooCommerce Google Analytics Integration By Advanced WC Analytics” or if
you’ve downloaded the plugin already, click the “Upload” link, find the .zip file
you download and then click “Install Now”. Or you can unzip and FTP upload the
plugin to your plugins directory (wp-content/plugins/).
2. Activate the plugin through the “Plugins” menu in the WordPress administration
panel.
3. Deactivate and uninstall any other Google Analytics WooCommerce Integration Plugin
you may be using to avoid any conflicts.
## FAQ
### Where can I find the setting for this plugin?
You can find plugin settings in main admin menu with name “Advanced WC Analytics”.
If you do not see it just scroll down or move to all plugins page.
### Can I use this plugin with other Google Analytics Plugins ?
Other plugin is not tracking WooCommerce events then answer is yes But we do not
recommend to do so, because our plugin provide all Google Analytics Integration
functionalities which require by your WooCommerce Website.
In any case you still want just select option “Do not track pageviews” to avoid
conflict with other plugin for tracking general information.
### Does this plugin will have any negative impact on WooCommerce performance?
No, this is very light weight plugin and it will have almost zero impact on WooCommerce
performance.
### Does this plugin match with GDPR compliance?
Advanced WC Analytics offers several features to support GDPR compliance, including
control over user ID tracking, IP address anonymization, and the option to disable
demographics and interest reporting. These measures ensure that data collection
aligns with GDPR regulations, protecting user privacy.
While no single plugin can guarantee 100% GDPR compliance in WordPress, Advanced
WC Analytics goes to great length in helping business owners with Google Analytics
GDPR compliance.
### Does free Plugin supports Enhanced Ecommerce Reports of Google Analytics?
Yeah but some of reports needs our Pro Version.
### How to upgrade to Pro Plugin?
Please find require information here.
### Which Google Analytics script are you using for Tracking?
We are using latest gtag.js script for Google Analytics Tracking.
### Plugin works with WooCommerce Product Variations?
Yes, Plugin works perfectly with WooCommerce Product Variations. But still if you
got any issue open ticket in support forum we will help you out.
### Does this plugin records refund events for WooCommerce?
No, for that you need to subscribe our Pro version.
### Does this plugin provide User-ID Tracking?
Yes, Plugin have functionality for this but you need to enable it from “Tracking
Settings” tab of plugin settings. You also need create a User-ID view in Google
Analytics to see information.
Please see our article with more information for same.
### How to check plugin is properly configured or not?
After finishing plugin configuration login to your Google Analytics account and
check your real-time reports if you configured perfectly in your WooCommerce then
it will show data there. You can also check by adding google tag assistant extension
in your browser.
### Does this plugin will work smoothly with any customized WooCommerce installation?
It mostly, But we are not providing 100% guarantee about this. We tests plugin with
standard version of WooCommerce only and we not provide any free support for issue
arise due to customized version of your any plugins.
### Does this plugin provide Facebook(Meta) Pixel Tracking?
The free version of our plugin does provide Facebook(Meta) Pixel Tracking feature.
### How much time will it take to see the data in Google Analytics after plugin is activated?
Most probably you will see data in an hour to various reports once plugin is activated
but in some reports and cases it can take maximum up to a day.
### Have any suggestion for us?
Please send you suggestion from Plugin website.
## Reviews
### [Forced Review](https://wordpress.org/support/topic/forced-review-17/)
[jean1968](https://profiles.wordpress.org/jean1968/) December 29, 2025
Don’t know much about AWCA Plugin, I havent had time to properly review it, however,
the constant pop up reminder in the back office to leave a review is annoying which
is why I will only give 3 stars. Hopefully this gets rid of the pop up. Maybe after
some use and when I have TIME, other than run my business, I may leave a better
review.
### [Much recommended for Woocomerce Google Analytics](https://wordpress.org/support/topic/much-recommended-for-woocomerce-google-analytics/)
[obedience](https://profiles.wordpress.org/obedience/) June 18, 2025
Seamless connection with GA and customisation of what I want to track
### [buen complemento](https://wordpress.org/support/topic/buen-complemento-49/)
[git4no](https://profiles.wordpress.org/git4no/) September 12, 2025
muy bueno el plugin, aun no lo he usando mucho pero
parece buen
### [Awesome!](https://wordpress.org/support/topic/awesome-10500/)
[aamariscal](https://profiles.wordpress.org/aamariscal/) April 7, 2025
A great resource.
### [Does what it says on the tin](https://wordpress.org/support/topic/does-what-it-says-on-the-tin-616/)
[TitusAKK](https://profiles.wordpress.org/titusakk/) March 3, 2025
Seems to all work fine, cheers!
### [Perfect](https://wordpress.org/support/topic/perfect-10674/)
[erdcck](https://profiles.wordpress.org/erdcck/) February 23, 2025
I run a website with tens of thousands of products, I have tried almost all analytics
plugins, this is the best analytics plugin on the market made for WP and WOO, thanks.
[ Read all 23 reviews ](https://wordpress.org/support/plugin/advance-wc-analytics/reviews/)
## Contributors & Developers
“AWCA – The Great Analytics Insights for Your eStore” is open source software. The
following people have contributed to this plugin.
Contributors
* [ Passionate Brains ](https://profiles.wordpress.org/passionatebrains/)
* [ Freemius ](https://profiles.wordpress.org/freemius/)
“AWCA – The Great Analytics Insights for Your eStore” has been translated into 2
locales. Thank you to [the translators](https://translate.wordpress.org/projects/wp-plugins/advance-wc-analytics/contributors)
for their contributions.
[Translate “AWCA – The Great Analytics Insights for Your eStore” into your language.](https://translate.wordpress.org/projects/wp-plugins/advance-wc-analytics)
### Interested in development?
[Browse the code](https://plugins.trac.wordpress.org/browser/advance-wc-analytics/),
check out the [SVN repository](https://plugins.svn.wordpress.org/advance-wc-analytics/),
or subscribe to the [development log](https://plugins.trac.wordpress.org/log/advance-wc-analytics/)
by [RSS](https://plugins.trac.wordpress.org/log/advance-wc-analytics/?limit=100&mode=stop_on_copy&format=rss).
## Changelog
#### 3.19.0
* Upgraded to Latest Stable Freemius SDK
* Performed Latest Secuity Check for code
* Removed depricated functions
* Improved Tracking
* Review Notice Period Update
#### 3.18.0
* Upgraded to Latest Stable Freemius SDK
* Performed Latest Secuity Check for code
#### 3.17.0
* Updated security and other issues
#### 3.16.0
* Upgraded to Latest Stable Freemius SDK
* Performed Latest Secuity Check for code
#### 3.15.0
* Added support for Google Consent V2
* Fixing UI issue while saving plugin settings
#### 3.14.0
* Tested with latest v6.8 of WP
* Updated some minor changes
#### 3.13.0
* Upgraded to Latest Stable Freemius SDK
#### 3.12.0
* Upgraded to Latest Stable Freemius SDK
#### 3.11.0
* JS bug fixed
#### 3.10.0
* Fixing issues with data tracking
* Adding Google Debug view support
* Upgraded to Latest Stable Freemius SDK
#### 3.9.0
* Fixing major issue associated with measurement protocol api
* Other minor issues fixed
#### 3.8.0
* Upgraded to Latest Stable Freemius SDK
* Minor issues with Product Impressions fixed
#### 3.7.0
* Tested plugin with latest WordPress Update
* Upgraded to Latest Stable Freemius SDK
* Minor UI issues fixed
#### 3.6.0
* Upgraded to Latest Stable Freemius SDK
* UI updates
#### 3.5.1
* Upgraded to Latest Stable Freemius SDK
* Minor bug fixed
#### 3.5.0
* removing support for universal analytics
* removing support for google optimize
* major ui updates
* more insights and better google analytics integration
#### 3.4.2
* Upgraded to Latest Stable Freemius SDK
* Minor bug fixed
#### 3.4.1
* Upgraded to Latest Stable Freemius SDK
* tested for latest WordPress and WooCommerce
#### 3.4.0
* Upgraded to Latest Stable Freemius SDK
* Removing support for connecting UA property in automode
#### 3.3.1
* Upgraded to Latest Stable Freemius SDK
#### 3.3.0
* Upgraded to Latest Stable Freemius SDK
* Minor changes to UI of Auth Settings
#### 3.2.0
* Newly improved data tracking for GA4
* More easy integration specially for GA4
#### 3.1.0
* Newly Improved linking Process
* Better in site dashboard
* Faster and Better data processing
#### 3.0.1
* Upgraded to Latest Stable Freemius SDK
#### 3.0.0
* added Google Analytics Dashboard under plugin menu
#### 2.5
* update in conversion tracking system
#### 2.4
* update in Google management api
#### 2.3
* upgraded freemius SDK version
* minor updates at documentation
#### 2.2
* making plugin compatible for Google Analytics version 4 (GA4)
* more events tracking for WooCommerce store
* Added support for Enhanced Ecommerce Reports for Google Universal Analytics
#### 2.1
* upgraded freemius SDK version
* applied some ui issues
#### 2.0
* added more functionalities
* fixed some minor issues
#### 1.1
* some Bug fixes
* added freemius
#### 1.0
Initial Version of Plugin
## Meta
* Version **3.19.0**
* Last updated **2 months ago**
* Active installations **3,000+**
* WordPress version ** 5.0 or higher **
* Tested up to **6.9.4**
* PHP version ** 7.0 or higher **
* Languages
* [English (US)](https://wordpress.org/plugins/advance-wc-analytics/), [Spanish (Chile)](https://cl.wordpress.org/plugins/advance-wc-analytics/),
and [Spanish (Spain)](https://es.wordpress.org/plugins/advance-wc-analytics/).
* [Translate into your language](https://translate.wordpress.org/projects/wp-plugins/advance-wc-analytics)
* Tags
* [google analytics](https://wordpress.org/plugins/tags/google-analytics/)[google analytics dashboard](https://wordpress.org/plugins/tags/google-analytics-dashboard/)
[woocommerce](https://wordpress.org/plugins/tags/woocommerce/)
* [Advanced View](https://wordpress.org/plugins/advance-wc-analytics/advanced/)
## Ratings
4.7 out of 5 stars.
* [ 20 5-star reviews ](https://wordpress.org/support/plugin/advance-wc-analytics/reviews/?filter=5)
* [ 1 4-star review ](https://wordpress.org/support/plugin/advance-wc-analytics/reviews/?filter=4)
* [ 1 3-star review ](https://wordpress.org/support/plugin/advance-wc-analytics/reviews/?filter=3)
* [ 0 2-star reviews ](https://wordpress.org/support/plugin/advance-wc-analytics/reviews/?filter=2)
* [ 1 1-star review ](https://wordpress.org/support/plugin/advance-wc-analytics/reviews/?filter=1)
[Your review](https://wordpress.org/support/plugin/advance-wc-analytics/reviews/#new-post)
[See all reviews](https://wordpress.org/support/plugin/advance-wc-analytics/reviews/)
## Contributors
* [ Passionate Brains ](https://profiles.wordpress.org/passionatebrains/)
* [ Freemius ](https://profiles.wordpress.org/freemius/)
## Support
Issues resolved in last two months:
0 out of 1
[View support forum](https://wordpress.org/support/plugin/advance-wc-analytics/)
## Donate
Would you like to support the advancement of this plugin?
[ Donate to this plugin ](https://advancedwcanalytics.com/)