Title: Site Editor Identity
Author: annezazu
Published: August 19, 2026
Last modified: August 18, 2026

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# Site Editor Identity

## In this article

 * [How to access the Identity section](https://wordpress.org/documentation/article/site-editor-identity/?output_format=md#how-to-access-the-identity-section)
 * [Identity features](https://wordpress.org/documentation/article/site-editor-identity/?output_format=md#identity-features)
 * [Demo](https://wordpress.org/documentation/article/site-editor-identity/?output_format=md#demo)
 * [Resource Links](https://wordpress.org/documentation/article/site-editor-identity/?output_format=md#resource-links)
 * [Changelog](https://wordpress.org/documentation/article/site-editor-identity/?output_format=md#changelog)

[ Back to top](https://wordpress.org/documentation/article/site-editor-identity/?output_format=md#wp--skip-link--target)

In the Site Editor, there is an Identity section where you can add and edit your
Site Title, Site Tagline, Site Logo, and Site Icon at a high level without needing
to edit any blocks directly. You can also edit these directly in the canvas of the
Site Editor. Any changes you make in the Identity section will be reflected on the
canvas and available after saving on your site.

The Site Editor Identity menu is **only** available when you install and activate
a [Block theme](https://wordpress.org/documentation/article/block-themes/) on your
site. You can learn about the Site Editor in this support article: [Site Editor](https://wordpress.org/documentation/article/site-editor/).

## 󠀁[How to access the Identity section](https://wordpress.org/documentation/article/site-editor-identity/?output_format=md#how-to-access-the-identity-section)󠁿

Once you install and activate a Block theme on your site, go to **Appearance** >**
Editor **to open the Site Editor. In the sidebar menu, select **Identity**:

![View of the Site Editor with the Identity section open. ](https://wordpress.org/
documentation/files/2026/08/Screenshot-2026-08-18-at-2.48.16-PM.png)

## 󠀁[Identity features](https://wordpress.org/documentation/article/site-editor-identity/?output_format=md#identity-features)󠁿

In this section, you can edit important identity related parts of your site:

 * Site Title: Displays in your site’s layout via the Site Title block.
 * Site Tagline: In a few words, explain what this site is about. Displays in your
   site’s layout via the Site Tagline block.
 * Site Logo: Displays in your site’s layout via the Site Logo block.
 * Site Icon: Shown in browser tabs, bookmarks, and mobile apps. It should be square
   and at least 512 by 512 pixels.

For the Site Logo and Site Icon, you can replace any image you add and remove it
using the X when you hover. If you click on the image itself, the media library 
will appear and you can upload or select a different image to use:

![](https://wordpress.org/documentation/files/2026/08/Screenshot-2026-08-18-at-2.50.33-
PM.png)

## 󠀁[Demo](https://wordpress.org/documentation/article/site-editor-identity/?output_format=md#demo)󠁿

## 󠀁[Resource Links](https://wordpress.org/documentation/article/site-editor-identity/?output_format=md#resource-links)󠁿

 * [Site Editor](https://wordpress.org/documentation/article/site-editor/)

## 󠀁[Changelog](https://wordpress.org/documentation/article/site-editor-identity/?output_format=md#changelog)󠁿

 * Created 2026-08-18

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First published

August 19, 2026

Last updated