I may find this answer as I work through the documentation (which I'm doing as fast as I can), but haven't yet so I thought I'd ask. After looking at all the modules and Admin options, I'm curious whether the 'store front' display is the only way to show the products and have customers click to get to the purchase page.
Since I'm going to be adding items slowly, for now I'd like to be able to place a 'buy now' button on the individual page I build to describe the item. But the only shortcode I've seen so far is [WP_online_store], which puts everything on there. Are there other shortcodes for linking to the purchase pages?