I'm really liking this plugin better than others with similar functions. However, I hadn't come across it before, partially because the name matches a common tag in the forums.
Have you considered adding a prefix to help differentiate?
Keep up the great work!
http://wordpress.org/extend/plugins/fields/
I agree, it's hard to find. I wish I've stumbled upon this earlier. Also: the forum posts that are embedded in the sidebar ("See what others are saying...") don't match because the name of the plugin is too generic.