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HOT Accountancy Blog (24 posts)

  1. Alex997
    Member
    Posted 2 years ago #

    Yes a contradiction in terms - accountancy and ANYTHING exciting, but I have been polishing this for a few months now and I think I have settled on a winning formula for our accountancy blog.

    It's self hosted and WordPress is only used for the blog section. I customized the theme to be seamlessly integrated into the main site. The landing page uses the 'featured content gallery' plugin. Nice and colorful for livening up a dull subject such as accountancy!

    Please let me know what you think!

    Alex [sig moderated as per the Forum Rules]

  2. Alex997
    Member
    Posted 2 years ago #

    Well you guys may not be bothered - but spam commentators are queuing up to add their reviews to the site :) We have a WP spam filter plugins but they are still getting through and it's on the increase daily.

    The price of jumping up the Google rankings I suppose. We are now #1 in Google SERPs for Accountants in our area (with more than 1000 in competition) and most of that jump is due to WordPress and the SEO plugins I have added to the site.

    Site traffic is more than doubling each month. So must be doing something right ;)

    Would still love to hear if anyone has any suggestions though.

  3. martinmich
    Member
    Posted 2 years ago #

    I think you should 100% change the sunflower header, and make the blog link uniform with the other links.

  4. Alex997
    Member
    Posted 2 years ago #

    The sunflower is the preferred corporate branding of the whole site by the business owner - so that has to stay.

    The script blog link I think looks great - I only recently added this - it differentiates the blog from the rest of the site and indicates it's more about written articles than corporate pages.

    Just found a cool plugin that lets you add sidebars to all pages for the Twenty Eleven theme and it's children - Twenty Eleven Theme Extensions

    I think that makes navigating the site a lot easier.

  5. martinmich
    Member
    Posted 2 years ago #

    I think you're already set on the website so why post here?

  6. Alex997
    Member
    Posted 2 years ago #

    Because it's still a work in progress.

    For example today I changed the 'page' templates so that the sidebar is always present - thus allowing consistent navigation throughout the site.

    I also add a security plugin and did a scan to fix any security holes.

    I usually do something major on a weekly basis to evolve the design / functionality. So others sharing their experiences building a WordPress site is always welcome - negative or positive.

  7. icedms
    Member
    Posted 2 years ago #

    Hey Alex :)

    I had to go and take a look when I saw 'hot and accountancy' used in the same sentence(LOL)I think the blog looks great, really nice and clean and easy to get a round. Much better than the actual site, which looks a bit messy to be honest due to the menus.

    I know you didn't ask for feedback on the site but your getting it any way :)The text size of the sidebar menus look like they have been done with a chunky crayon. When the menu opens up the white text at the bottom doesn't look too clever as it's almost blending in with the gradient background (I bet if I looked at it on one of my older computer I'd hardly be able to see it). The dropped shadow on the top menu doesn't work for me either it just looks too blury.

    I think you blogs got some interesting content, so as a newly self employed person I'm going to be putting your site in my bookmarks for future reference:)

  8. Alex997
    Member
    Posted 2 years ago #

    Thanks icedms

    Yes I am thinking of migrating the whole site to WordPress and start with a new Premium theme. I agree the overall design doesn't gel - I created it in my spare time, but I am not a professional web designer so did a pretty good job given I am an IT Systems Architect/Engineer by trade.

    I think with the quality content, and a new theme the whole site will be taken to a new level.

  9. pet1866
    Member
    Posted 2 years ago #

    i like the theme. what is it?

  10. Alex997
    Member
    Posted 2 years ago #

    Twenty Eleven child theme.

    The new site I am working on now (migrating the old content) is based upon the premium theme Polyon. It will be MUCH slicker.

  11. pet1866
    Member
    Posted 2 years ago #

    Polyon is really nice theme.

  12. Alex997
    Member
    Posted 2 years ago #

    It's even better now after a few days development and replacing Nivo with ProSlider...

    Prepare to be wowed in a week or so! :) The old site looks Micky Mouse in comparison.

  13. Alex997
    Member
    Posted 2 years ago #

    Since my last post the new accountant FULL WordPress site went live and is doing very well. It's been received very well by new and existing customers. Traffic is up every week.

    The design is pretty much done now...based on a customized Polyon template with Slider Pro v2 - the new version still not available to the general public yet. The site is now SO much better being completely written in WP (ie. not just the blog section).

    We are mainly concentrating on writing new content in terms of blog articles and am finding this greatly helps widen the net for the search engine query matches. Google PageRank is already well up across most pages compared to the the previous site :)

    As always, any tips/suggestions/comments most welcome...

  14. realwebtraffic
    Member
    Posted 2 years ago #

    i like slider

  15. blograzzi
    Member
    Posted 2 years ago #

    Did you install wordpress as subdomain to your main website?

  16. Alex997
    Member
    Posted 2 years ago #

    @realwebtraffic - thanks, yes I replaced the Nivo Slider that came with the template with a premium one. It is used only used on the site 3 times (front page main banner, and quote box, plus the blog page) but I think it really makes the site.

    @blograzzi - no this is the main site. The blog section use to be a sub-folder running wordpress, but now it's the whole site (I had to start from scratch and migrate all the old content). If it was a sub-domain then it would be something like blog.goringeaccountants.co.uk. I dropped the www. so that the URL is shorter and target keywords are found earlier in it. During development I did install WP into a /test folder and then created a test subdomain to link to it ie. test.goringeaccountants.co.uk - but I moved this to the main home directory once the development was done. Very useful trick though.

  17. Platfis
    Member
    Posted 2 years ago #

    May I ask, what SEO plugins do you use? And do you have any tips on SEO in general, because my google pagerank doesn't seem to improve at all..

  18. Alex997
    Member
    Posted 2 years ago #

    For SEO I use:

    * Yoast WordPress SEO - perfect titles, description, keyword content

    Then other useful SEO related plugins I use include:

    * AddThis Social Bookmarking Widget - lets people Google+ and bookmark your pages/posts
    * Google Analytics for WordPress
    * Google XML Sitemaps
    * Jetpack by WordPress.com
    * SEO Slugs - Removes common words like 'a', 'the', 'in' from post slugs to improve SEO
    * SEO Smart Links - provides automatic SEO benefits for your site in addition to custom keyword lists
    * Tags 2 Meta Keywords - Generates meta keywords automatically from your post tags
    * W3 Total Cache - faster pages rank better

    Hope that helps :)

  19. Platfis
    Member
    Posted 2 years ago #

    @Alex997 Thank you, it helped me out :)

  20. Alex997
    Member
    Posted 2 years ago #

    Also, I would recommend you run Firefox browser with some cool SEO plugins such as Firebug, MozBar, Page Speed, SenSEO, SEO Doctor, SEO Quake, YSlow.

    These will help you diagnose what improvements you could be making to your site.

  21. Alex997
    Member
    Posted 2 years ago #

    Most of my [link moderated] accountancy website pages have jumped from PR1 to PR3 and PR4 since I converted the site to WordPress a couple of months ago. So I must be doing something google likes. No Google Panda or Penguin algorithm impacts either.

    Still very confused though why Google Blog search doesn't see my website as a blog. I have registered it with Google Blogs several times, a long time ago now.

  22. Platfis
    Member
    Posted 2 years ago #

    @Alex997 Thanks a lot again, SEO Doctor works like a charm!

  23. Platfis
    Member
    Posted 2 years ago #

    It seems that you are a very experienced user, I have only been using my wordpress website for three days but I am very satisfied, I only need to let the viewers roll in haha :)

  24. InSightInternetMarketing
    Member
    Posted 2 years ago #

    To handle the spam problem, I would use captcha. I put it on all of my forms, and even with it have a problem with spam, but it cuts down a lot of it. Bots are getting smarter and captcha is about the only thing that stops them. Try SI CAPTCHA Anti-Spam.

    I have websites in the [links moderated] market plus some others and captcha makes a big difference.

    Your site looks great!

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