• Hi,

    I’ve recently changed my websites permalink structure and have deleted previous products and added new products on it.

    The permalink structure was

    wwww.myexample.com.au/product/reyhan

    to:
    http://www.myexample.com.au/reyhan

    I did this via a plugin

    After doing all these changes Ive got 16,000+ 400 errors and also around 10,000+ 404 Errors.. All my links are working perfectly but google just shows me all these errors and thus my websites rating has gone down.. any ideas on how to remove them? I’ve heard 400 errors are killers really so want them out atleast ASAP

    All help would be APPRECIATED!!

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  • wpismypuppet

    (@wordpressismypuppet)

    You need 301 redirects for all your products. Because you had 16,000+ products all with the word /product/ in front of them in the URL structure, your website was parsed in Google that way. Now that you have removed /product/ from your URL, Google is looking for it’s parsed links and is failing, resulting in the 400 and 404.

    What you should have done is used a plugin, or manually created your own, to set up a 301 redirect for every single one of your products. This would tell the Google parser that this page: /product/someproduct is now at /someproduct. Google will now see that redirect and not penalize you for it.

    Instead, Google sees the new page /someproduct and will now include that, but it’s still looking for the old page /product/someproduct and it’s getting a 404 because it doesn’t exist anymore. Now you get a penalty and lose credit with SEO.

Viewing 1 replies (of 1 total)
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