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Showcase » Rhymes and Reasons 2010

The online campaign from Honda features new hip hop artist Mickey Factz from The Bronx, NY. Mickey Factz has been identified as one of hip hop’s top new MC’s to watch. The project showcases a five webisode documentary style series following Mickey Factz on his journey, and how the Honda Accord is a part of his life.

Source: rhymesandreasons.honda.com

Why it’s in the Showcase: In addition to being from a major car the company, the Rhymes and Reasons site uses WordPress in an innovative way to deliver a fully custom experience with custom video players, audio players, and a gallery.

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