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WordPress DataLayer for Google Tag Manager

Activates a data layer in the source code of the WordPress instalation that cn be used with Google Tag Manager for advanced Google Analytics tracking.

This plugin will allow you to automatically insert the Google Tag Manager script in your wordpress installation and also make available a dataLayer set of contextual data that can be used inside Google Tag Manager.

Supported data inside the dataLayer: - platform (default value: wordpress) - website name - page type - category for articles - wordcount for pages and articles

Requires: 3.0 or higher
Compatible up to: 3.5.2
Last Updated: 2013-4-14
Downloads: 490

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