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How do I add a redirect?

General Sequence for a new redirect: 1. Write your post, highlight your anchor (link) text, then click the 'link' button (assuming you're using the Visual Editor). 2. In the Link URL box, enter the link address without your blog URL, starting with a slash. 3. Add your other link goodies like 'target' or 'class', click Insert. 4. Finish and publish your post. 5. Go to Settings -> Simple Link Cloaker. 6. In the Add New section, enter the Link URL you just used into the left box. 7. Enter your affiliate link in the right box. 8. Click "Add Cloaked Links". 9. Done.

Say you want to redirect the URL "http://myblog.com/recommends/hostgator/" to your HostGator affiliate link. In the Link URL box, you'd enter "/recommends/hostgator/". You can use any 'folder' name you want, or none at all. So, you could have one link show as "/recommends/product1/" and another as "/go/product2". Select your Link URL and copy it to the clipboard for later use, or just remember it.

What do I use for a link URL?

Doesn't matter a whit, as long as you don't use a URL that already exists on your blog. If you do, you're likely to experience unpredictable results, like sending your visitor to a porno site (just kidding). Seriously though, try not to. There're lots of URL variations you can use, your imagination's the limit.